Google Map almost thrice as popular as iPhone’s own Map


This survey from TesTee Lab looked at iPhone mapping apps.

I’m on Android, but I’d be lost (groan) without Google Map. I’ve only tried Yahoo! Map through web sites like Facebook, but I’ve not been impressed. In Japan, Google is very bilingual-friendly (too friendly sometimes, as it sometimes searches in the wrong language) and the memory of places one has previously visited is exceptionally useful. The trains are full of adverts for NAVITIME, and it looks good and exceptionally detailed, but although it claims to be free for basic features, I worry it will be nagware, so I’ve never bothered trying. Its vehicle navigation features appear to be almost as good as dedicated car navigation systems, but as I only drive when I rent a car, and the cars come with navigation as standard, I never bother with smartphone apps.

One thing I did learn from the report was the abbreviation NPS, Net Promoter Score, which is a value indicating how much people love or hate a particular brand, etc. I’m not sure how useful the figures are in this case, so rather than report the exact numbers, I’ll just summarise the outcome (hint: people hate Apple’s stock app).

Here’s why you want to use a map app when you’re in Japan; this is just a fraction of the Tokyo area lines – the subway and all private lines are missing for a start:

Japan Rail Tokyo

Then again, I survived quite happily long before apps were ever invented; kids today, bah humbug!
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Yahoo! Search pulling away from Google; Bing nowhere

Recently iBridge Research Plus conducted a survey, reported on by japan.internet.com, into search engines.

Demographics

On the 5th of February 2010 300 members of the iBridge monitor group completed a private internet-based questionnaire. 51.0% of the sample were female, 18.7% in their twenties, 33.3% in their thirties, 26.3% in their forties, 12.7% in their fifties, and 9.0% in their sixties.

I’d never heard of 百度, Hyakudo before, but a Google (what else!) search informed me that it’s actually read Baidu, the Japanese version of China’s top search engine.
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What and how Japanese sell on Yahoo! Auction

About how often do you sell items through Yahoo! Auction? graph of japanese statisticsLast month I had a look at buying habits on Yahoo! Auction, so as a complement today I look at selling on Yahoo! Auction, in a survey from Media Interactive (iResearch) reported on japan.internet.com.

Demographics

Between the 5th and 7th of January 2010 1,000 people who had sold items on Yahoo! Auction completed a private internet-based questionnaire. 52.4% of the sample were male, 0.5% in their teens, 13.6% in their twenties, 39.3% in their thirties, 31.6% in their forties, 12.0% in their fifties, and 3.0% in their sixties.

It does seem that sellers are quite busy, with over two in five selling at least once a month. I’d love to find out more about what they are selling and if they are doing it as a real business or just selling off books they’ve read and clothes they’ve got bored with. Have any of my readers had any experiences of Japan online auctions?
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What and how Japanese buy on Yahoo! Auction

Which Yahoo! Auction payment method do you use the most? graph of japanese statisticsIn Japan, Yahoo! Auction rules the roost, and this recent survey from Media Interactive (iResearch) into Yahoo! Auction showed that they also had the payment side of the auction well-covered too.

Demographics

Between the 7th and 9th of December 2009 1,400 people who had won auctions on Yahoo! completed a private internet-based questionnaire, although how exactly they found the 1,400 winners was not described. 52.1% of the sample were male, 0.6% in their teens, 15.4% in their twenties, 35.6% in their thirties, 31.2% in their forties, 13.1% in their fifties, and 4.1% in their sixties.

Yahoo! Simple Checkout is not like the standard for Ebay auctions, PayPal, in that it is not a bank-like entity but instead a trusted go-between so that there is no direct exchange of banking details. Yahoo! Simple Checkout can also be used when shopping through Yahoo! services, so there is no need to give your credit card details to the shops, just your Yahoo! Simple Checkout details.
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Yahoo! JAPAN’s 20 most clicked-through headlines of 2008

Yahoo! JAPAN recently annouced the results of a number of their “Best of 2008”, and one of the categories was the most clicked-through headline from Yahoo! News. The data was collected from all headlines displayed through Yahoo! NEWS between the 1st of November 2007 and 31st of October 2008.

You’ll notice that all of them are basically domestic stories, and most of the topics are either (or both) entertainment or death-related. You will note that nothing about politics, such as the minor matter of a change in prime ministers appears in the list, but in Japan’s defense I wonder if because these topics might have multiple reports, the clicks per story get diluted.

Click-through each link to find some English reporting on the story.
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