kao

Researching cat pee and poo: part 2 of 2

Where do you place your cat's litter tray? graph of japanese statistics[Part 1][Part 2]

Now for part 2 of this survey conducted by an unnamed market research firm for Kao’s cat goods division into cat toiletism. Yes, they did stick an -ism on the end!

Demographics

No details were given, bar that 3,025 people owned by cats completed a survey. They do mention, however, that there are over 7 million households with cats, and in the last five years the percentage of single human households with a cat has doubled to the current figure of 14.4% of the total, or just over a million singles with a cat.

In Q8, remember that most Japanese homes are on the small size, so the choice of where to put the litter tray is rather limited.

At the moment in Japan there is a bit of a cat boom, and one of the ways it is expressed is by cat cafes, where you can have a cup of tea amongst some kitties. Indeed, I went to one recently, and once I finish uploading to flickr I’ll post a review.
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By Ken Y-N, ago

Researching cat pee and poo: part 1 of 2

Cat leaving a message in the litter tray[Part 1][Part 2]

How do you know if your cat loves his litter tray? To try to find out in a less direct fashion than illustrated by the photograph, an unnamed market research firm on behalf of Kao’s cat goods division looked into cat toiletism. Yes, they did stick an -ism on the end!

Demographics

No details were given, bar that 3,025 people owned by cats completed a survey. They do mention, however, that there are over 7 million households with cats, and in the last five years the percentage of single human households with a cat has doubled to the current figure of 14.4% of the total, or just over a million singles with a cat.

My main reason for liking cats is that they are not clingy. I can’t stand dogs, with one of the reasons being their over-friendliness. Being able to keep themselves entertained when left on their own is a big plus too, of course. Back in Scotland I liked the pine chip poo sand and never understood why anyone would buy the Fuller’s Earth clay stuff!

Photograph by lynx81.
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By Ken Y-N, ago