Young Japanese women and Instagram


The sweets maker Kanro recently released a survey that looked at Instagram and lifestyle, with young women being the focus.

One reason for this survey is to promote a photo competition. Follow either Kanro’s Twitter or Instagram account, take a photo of yourself with a package of Kanro’s Pure Gummi and upload it, tagging it with #ピュレフォト and #キャンペーン実施中 by the end of the year. After that, 1,000 people will be selected (at random, I presume) and will receive 6 bags of limited edition colourful Pure Gummy.

My Instagram account is mostly stuff I find interesting and the occasional food plate, and I’ll like just about anything with kittens in it.

Here’s a selection of fruity gummy:

Gummy Candy
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Instagram used by over one in three young Japanese women

Teenage girls, do you use Instagram? graph of japanese statistics
COLOPAL’s SmartAnswer recently conducted a survey into Instagram use, finding it most popular with younger girls and women.

Instagram is another thing that I’ve never got into, so I don’t know what I’m missing, but I suspect it is nothing much… If any of my readers feel like trying to convince me, please suggest accounts worth following, and I’ll give it a try. A quick search for “Instagram cats” gave me this:

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