Let’s get the What Japan Thinks show back on the road after the holidays with this look by goo Research, reported on by japan.internet.com, into home appliances, the sixth time this regular survey has been conducted.
Between the 28th of July and the 3rd of August 2010 1,041 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.8% of the sample were male, 16.2% in their teens, 18.0% in their twenties, 21.2% in their thirties, 16.2% in their forties, 15.9% in their fifties, and 12.4% aged sixty or older.
I did buy one electrical device last month, a Brother MyMio MFC-735CD phone/fax/answering machine/printer/scanner/SD card reader/kitchen sink device (linked US version has no wireless handset, but has networking). Our old telephone’s screen suddenly went blank, so we checked out new ones in a nearby electrical store and nearly bought there, but we instead used kakaku.com to do a price check (if you’re in Japan, don’t buy anything without checking them out first!) and found Amazon just 106 yen off the cheapest, so of course with they being a big name we ordered from there. We placed the order at about 5 pm on Sunday evening, and even with just their standard free shipping it arrived the next day at about 2:30 pm!
In Q2, note that three of the top four items, digital televisions, air conditioners, and fridges, award eco points for purchase.