Western sequels most anticipated movies in Japan

How many times have you been to the cinema in the last six months? graph of japanese opinionMyVoice published the results of a survey conducted over five days at the start of February into going to the movies.

Demographics

13,171 members of their monitor group successfully completed the survey; 54% were female, 2% in their teens, 20% in their twenties, 39% in their thirties, 26% in their forties, and 13% in their fifties.

Recently I’ve been to the cinema rather a lot; perhaps I’d be in the eleven to fifteen times? I think about twice a month sounds about right. As for the films I’d recommend, last weekend’s Perfume: The Story of a Murderer was a very enjoyable but rather dark murder-mystery; Pirates of the Carribean, if just for Johnny Depp’s frequent buggering (as it were); and Cars, because I love Pixar! I wanted to ask for my money back after The Da Vinci Code.
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Culkin, Depp and Willis tops for Japanese Xmas entertainment

In another silly wee goo Ranking report, people chose their most entertaining Christmas-themed movie. As always, the ranking is the relative votes for each movie, and no demographic information is available. The survey was conducted towards the end of November.

For most Americans, as I understand it, Miracle on 34th Street is the Christmas movie, although I cannot say I know it at all. For me, I cannot honestly recall any particular Xmas-themed movie – a film version of Dickens’ A Christmas Carol (Scrooge below) is about the only thing that comes to mind, but even then, I can only really remember the Blackadder version. In the UK, the tradition is more Wizard of Oz in the morning, and a Bond movie after the Xmas pud and the Queen.

Some of the titles also seem to have very tenuous links to Christmas.
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Men love puppies, women love Pooh

goo Ranking recently published the results of a ranking opinion poll into what Disney (including Pixar) animation they can enjoy as an adult, for both male and female. As usual for goo Ranking, just the relative votes for each title is listed.

The two big surprises for me are that the Jungle Book is nowhere in the rankings and that Pixar’s films are rather low in the charts. Perhaps Pixar has too many Western references in its cartoons, or perhaps it loses a lot of the subtleties in translation?
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Going to the cinema in Japan: part 2 of 2

Do you hold back the tears when watching a movie? graph of japanese opinion[part 1] [part 2]

Over a week at the end of August and the start of September, DIMSDRIVE Research looked at movie theatre attendance. 5,180 member of their online monitor panel successfully completed a private internet survey. 43.1% were male, 1.2% in their teens, 17.2% in their twenties, 34.8% in their thirties, 26.9% in their forties, 14.2% in their fifties, and 5.7% aged sixty or over.

In this half of the survey we see that not surprisingly people find the movies in Japan just a bit too expensive. I can understand that, as even when buying the advance tickets, 1,300 yen is a bit much to risk on a movie you may not know too well, and all but the biggest blockbusters are worth the full 1,800 yen price.

I’m not sure about the attending the movies by yourself. Is this frowned upon in Japan? Some sort of black mark on your character?
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Going to the cinema in Japan: part 1 of 2

How often do you go to the cinema? graph of japanese opinion[part 1] [part 2]

Over a week at the end of August and the start of September, DIMSDRIVE Research looked at movie theatre attendance. 5,180 member of their online monitor panel successfully completed a private internet survey. 43.1% were male, 1.2% in their teens, 17.2% in their twenties, 34.8% in their thirties, 26.9% in their forties, 14.2% in their fifties, and 5.7% aged sixty or over.

I found the infrequency of cinema visits in Q1 rather surprising, with over two in five visiting once every sixth months or less and another one in five not having visited at all in recent years, but sadly there is no follow-up questions to find out why they don’t visit more often. Given that in Q4 46.0% use Ladies’ Day discounts (usually 1,000 yen instead of the standard 1,800 yen price), and since there were 56.9% female respondents, that means that just over four in five women use these discount. Since about half often buy popcorn and a drink, both of which have high markups, perhaps more Men’s Days or better still Couples Days would get more bums on seats and better profits. However, Q4SQ suggests that guaranteeing a seat ahead of time is a key requirement, but one usually cannot reserve seats at Ladies’ Day prices, so perhaps allowing reservations on these days is a way forward. However, if people turn up at the cinema and find no seats leftfor their favourite film, they may often choose another one since they’ve come all the way to the cinema, so if seat availability could be checked from home they’d actually have less custom.
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Movie download should target televisions?

Excluding cinemas, you most often watch movies... graphWith both Amazon and Apple recently opening film and video download services, towards the end of September japan.internet.com, in conjunction with goo Research, looked at what people thought about downloading movies. 1,043 people from their internet monitor group, 55.5% female, successfully completed a private internet survey. 21.8% were in their twenties, 40.1% in their thirties, 25.9% in their forties, 9.1% in their fifties, and 3.2% in their sixties.

The results here are interesting; although there is a slight majority not interested in downloading, those who download want to watch on the television. However, with the proliferation of wide-screen televisions, high-definition broadcasts and Blue Ray disks, a standard lower-than-DVD quality download might look rather poor on a 38 inch plasma display.
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Japanese cinema-going habits

How many cinema visits in the last year? graph of japanese opinioninfoPLANT recently published the results of an opinion poll they conducted into watching movies. Over a week at the start of September they published an open survey through the DoCoMo iMode menu system, where they gathered the views of 5,963 self-selected people, 65.5% female.

I manage to get to the cinema about once a month on average, although I’ve got about four or five coming up this month that wifey is dragging me to I’m all too happy to attend with wifey. Yesterday I went to see Lady in the Water, which would have been a good Twilight Zone episode, but as a movie…

In Japan, the average ticket price outside the rare multiplexes is ¥1,800 (cheaper for the last show), but at least popcorn and drinks are reasonably priced. However, if you go, always try to buy the advance tickets, usually ¥1,300, and they often come with a free present, which I must try to flog off on e-Bay one day. Anyone want to make me an offer for five World Trade Center candles complete with brass-effect plastic stand?

Since I’m mentioning cinema prices, the other two main ways to save money are to go on the first of the month when prices are just ¥1,000, but of course everything sells out quickly, or if you’re of the female persuasion, most cities have a ¥1,000 Ladies’ Day once a week. Movix Rokko tries to balance things out with a Men’s Day at the same price.
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