Looking at the options, I’m surprised that “travel” or “flights” do not appear on the list. Given that “other” is less than 2%, they must have been explicitly excluded, but for what reason is not explained.
Research results
Q1: Have you ever used your smartphone to make online bookings? (Sample size=557)
Q1SQ2: Which restuarant reservation services have you used with your smartphone? (Sample size=227, multiple answer)
Hot Pepper
53.3%
Gurunavi
44.1%
Tabelog
40.5%
EPARK Gourmet
26.4%
Company’s own web site
23.8%
Ikkyu.com Restaurant
15.9%
Yahoo! Loko
11.5%
Retty
9.7%
OZmall
7.9%
Hitosara
7.5%
OpenTable
6.2%
Other
2.2%
Don’t remember
3.5%
Q1SQ3: How do you search with your smartphone for restaurants? (Sample size=227, multiple answer)
Browser search
69.2%
App search
51.5%
Google Map search
42.7%
SNS search
20.3%
Other
0.9%
Q1SQ4: How do you reserve restaurants after searching with your smartphone? (Sample size=227, multiple answer)
Browser reservation
71.8%
App reservation
62.6%
Q1SQ5: Which beauty treatment reservation services have you used with your smartphone? (Sample size=155, multiple answer)
Hot Pepper Beauty
80.0%
Rakuten Beauty
19.4%
EPARK Beauty
18.1%
Company’s own web site
15.5%
minimo
9.7%
OZmall
8.4%
Beauty Park
8.4%
Tsukutsuku!! Beauty
8.4%
Other
0.6%
Don’t remeber
4.5%
Q1SQ6: How do you search with your smartphone for beauty treatments? (Sample size=155, multiple answer)
Browser search
63.2%
App search
49.7%
Google Map search
25.8%
SNS search
21.9%
Other
0.6%
Q1SQ7: How do you reserve beauty treatments after searching with your smartphone? (Sample size=155, multiple answer)
Browser reservation
69.7%
App reservation
63.2%
“Social login” is rather than creating a new account on a web site one uses “Login with Google” or similar services to shortcut the account creation process.
Q1SQ8: Have you used social login when making a reservation? (Sample size=385)
Q1SQ9: Which social login services did you use? (Sample size=314, multiple answer)
Yahoo! JAPAN
57.3%
LINE
51.0%
Rakuten
44.9%
Google
42.0%
Amazon
36.6%
Twitter
29.3%
Facebook
24.5%
Instagram
22.9%
Apple
21.7%
Mobile phone provider service
18.2%
Kakaku.com
15.3%
Demographics
Between the 19th and 24th of April 2021 557 members of the MMD monitor group aged between 20 and 69 years old completed a private internet-based questionnaire. No further demographics were provided.
This ranking survey from goo Ranking asked what is the most successful anime adaptations of Weekly Shonen Jump magazine’s manga. My anime series watching is very limited, but I recently got a free year of Read more…
Note: this survey was conducted in February, before vaccination had started in earnest. This survey from Leading Tech looked at COVID-19 vaccine awareness. Note also that an overused trope about Japan is its vaccine reluctance Read more…
Particularly in the prewar era, Japan decided that Western sports should have native Japanese names, so this ranking survey from goo Ranking looks at Japanese names for sports that it would be impressive to know. Read more…
This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Strictly Necessary Cookies
Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings. These cookies are primarily used to store your name and email address for commenting/
If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.
3rd Party Cookies
This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.
Keeping this cookie enabled helps us to improve our website.
Please enable Strictly Necessary Cookies first so that we can save your preferences!
0 Comments