Why Japanese stop following you on Twitter


An interesting ranking survey by goo Ranking looked at why people come to want to stop following someone on Twitter.


Between the 20th and 22nd of April 2011 1,110 members of the goo Research monitor group completed a private internet-based questionnaire. 60.5% of the sample were female, 10.8% in their teens, 16.2% in their twenties, 27.4% in their thirties, 26.4% in their forties, 9.3% in their fifties, and 9.9% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.

I only follow people I know, and don’t really read Twitter anyway, so none of the below in any way relate to what I do!

Next week I hope to have the opposite survey for you, why people want to follow someone.

Ranking result

Q: What characteristics make you want to stop following someone on Twitter? (Sample size=1,110)

Rank Score
1Lots of aggressive tweets100
2Sequences of shifty tweets75.2
3Sequences of drama queen tweets72.1
4Asks me to join an organisation I’m a member of71.7
5Makes lots of sexual references70.8
6Posts links to affiliate blogs57.1
7Lots of negative tweets56.2
8tweets all day, tweets too much55.8
9ıɾoɯ lɐƃ səsn50.9
10Insistently inquires why I haven’t replies to a tweet49.6
11Inconsistent with their tweets to people of the opposite sex49.1
12Their own photo icon is obviously over-enhanced46.9
13Steals other people’s tweets and tweets them as their own44.2
14Lots of poem tweets41.6
15Tweets in-jokes that only some of their followers will understand39.8
16Far too many “Now I’m…” tweets35.0
17Often tweets “If that gets X retweets I’ll do Y”34.1
18Lots of tweets of photos of themselves33.6
19Tweets lots of dubiously-sourced scandal33.2
20Fussy about “No private retweets!”32.7
21Too much 2 channel slang like www for laughing31.0
22Wades into flame wars about three days too late29.6
23Illegally uses a copyrighted icon28.3
24Never publicly retweets, only uses private retweets25.7
25Uses the same old good morning message day in, day out24.8
26Lots of icons of beautiful women amongst the people they follow22.6
27Uses private retweets when a simple reply would suffice22.1
28Old-fashioned choice of words in their tweets19.9
29Sequence of tweets in “Jigoku no Mizawa” territory19.5
30Uses lots of kaomoji18.1
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  1. sarah said,
    July 12, 2011 @ 12:01

    I’m not keen on numbers 8, 10, 17 and 26.

  2. Mike said,
    September 20, 2012 @ 21:28

    Too many tweets for me.

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  1. July 17, 2011 @ 11:17

    […] a follow-up to last week’s look at why Japanese stop following people, this time it is the opposite question from goo Ranking, what characteristics of people makes one […]