Twitter awareness 16%, usage 2.3% in Japan

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Have you ever used Twitter? graph of japanese statisticsDespite having over 300 followers (I’m shocked, not boasting about it!) I still don’t really see the point, as do most Japanese, according to this survey from iBridge Research Plus and reported on by japan.internet.com into Twitter.

Demographics

On the 6th of July 2009 300 members of the iBridge monitor group completed a private internet-based questionnaire. 50.3% of the sample were female, 19.0% in their twenties, 39.0% in their thirties, 26.7% in their forties, 10.7% in their fifties, and 4.7% in their sixties.

I did once try Twitter from my Japanese mobile but it was through a bit of a dodgy web page script. Searching around the Japanese web I have come across an interesting site, in Japanese, of course; the using Twitter from a mobile phone Wiki, which includes a section with a number of iAppli for docomo applications that can be used to access Twitter. I should download a couple and review them!

Other surveys on Twitter may be found by following that link.

Research results

Q1: Have you heard or read about Twitter? (Sample size=300)

Yes (to SQ1)16.0%
No84.0%

Q1SQ1: Have you ever used Twitter? (Sample size=48)

Yes, currently using it (to SQ2)8.3%
Yes, used to use it (to SQ2)6.3%
No, never used it85.4%

Combining the two, we get the following.

Q1+SQ1: Have you ever used Twitter? (Sample size=300)

Yes, currently using it1.3%
Yes, used to use it1.0%
No, never used it13.7%
Don’t know what it is84.0%

Q1SQ2: How many people are/were following you on Twitter? (Sample size=7)

No-one0.0%
One person14.3%
Two people14.3%
Three people0.0%
Four or more people71.4%
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2 comments »

  1. RMilner said,
    July 15, 2009 @ 14:16

    I got a Twitter account when it was new. I made one post, and I’ve never bothered going back. I don’t follow any pages and I never bother to look at anyone else’s Twitter pages.

    I just can’t see the point.

  2. JIFF said,
    July 16, 2009 @ 01:09

    Indeed you don’t see the point, your twitter experience depends on your networks, if you follow only fools, there you have what you’ll think of the service, the point with twitter is that it is it indeed a social network, this is not TV

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4 Trackbacks \ Pings »

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