世論 What Japan Thinks

I don’t think I’ve ever bought used clothing, not even as a student, although if I were to buy in Japan it would most likely be a used kimono (see Q8). The other markets that I would have guessed would have been popular would be high-end branded items or evening dresses, but this recent survey from DIMSDRIVE Research into used clothes found otherwise. Note that the survey is not just clothes, but also accessories like shoes, bags and belts.

Demographics

Between the 3rd and 18th of September 2008 10,099 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 53.1% of the sample were female, 0.9% in their teens, 13.9% in their twenties, 34.5% in their thirties, 30.5% in their forties, 14.8% in their fifties, and 5.4% aged sixty or older.

My clothes budget is on a needs basis only, with my last purchase being a few pairs of socks at the start of the year.

I’m not aware of a similar chain to Oxfam in Japan that will kit out students for pennies, although if any of my readers can enlighten me…

For reference, I translated a similar survey from MyVoice on used items in general earlier this month.
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If you’ve lived in Japan for any amount of time you might suspect that just about the only times that get resold are books, music and software, at places like the entertainingly-named Book Off, but to find out what other transactions take place, MyVoice looked at the buying and selling of used goods.

Demographics

Over the first five days of September 2008 15,250 members of the MyVoice internet community completed a private online questionnaire. 54% of the sample were female, 1% in their teens, 15% in their twenties, 36% in their thirties, 29% in their forties, and 19% in their fifties.

I did once buy a Gameboy Advance new then some second-hand software, but I left the device on a flight to Amsterdam! I’ve bought and sold through Book Off, although it’s a bit scary to visit their shop and see mile upon mile of books to browse through! I also once sold a digital camera back to a shop, but that was a highly unsatisfactory experience. I have my old dead computer to dispose of, but I don’t think I could get any money for that, so I’ll drop it off with a recycler somewhere.
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