Japanese mobile phone provider image
MyVoice carried out a survey at the start of February to find out about the image of various mobile phone companies. This is the fifth time they have carried out this survey, but the first time I have translated one! They interviewed 16,172 members of their MyVoice community by means of an internet questionnaire. 46% of the sample was male, 3% teenagers, 24% in their twenties, 38% in their thirties, 24% in their forties, and 11% in their fifties.
vodafone really has a terrible reputation in Japan, certianly amongst the English speaking community, mainly based around their reception coverage, as they apparently measure reception at the city office of each district in Japan, and if they get a signal there they claim to have coverage for the whole district, or so I have heard.
Note that this survey was taken before the recent news about Vodafone pulling out of the Japanese market (probably) broke.
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