Online ticket purchase in Japan
Slowly but surely online ticket purchase in Japan is expanding. This recent survey reported on by japan.internet.com and conducted by Marsh Inc into the very topic of online ticket purchase showed that the majority of internet users do use it for tickets too. Note that this survey excludes travel ticket purchases.
Demographics
Over the 16th and 17th of October 2008 300 members of the Marsh monitor group completed a private internet-based questionnaire. 50.0% of the sample were female, and 20.0% were in their twenties, 20.0% in their thirties, 20.0% in their forties, 20.0% in their fifties, and 20.0% aged sixty or older.
Recently most of the cinemas around me are offering online ticket purchase, not just for the full-price (over-priced!) seats, but also for the special ladies’ days and once a month 1,000 yen days, and judging by how fast the seats sell out, they are proving rather popular. The Toho cinema chain even offers a bilingual site, except for the most important page as linked, finding your cinema!
My wife uses Ticket Pia, but come the sale date for theatre tickets the servers get battered and the telephone becomes a quicker (or less slow, should I say, 30 minutes instead of an hour) way to get hold of the seats.
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