75% of Japanese still listen to the radio
A recent survey from goo Research, reported on by japan.internet.com, looked at IP simulcast radio. If you’re not sure what that is, join the slim majority of Japanese who don’t know either.
Demographics
Between the 25th and 27th of July 2011 1,086 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.9% of the sample were male, 16.8% in their teens, 18.2% in their twenties, 21.1% in their thirties, 16.2% in their forties, 15.6% in their fifties, and 12.2% aged sixty or older.
IP simulcast radio is simultaneously broadcasting radio over the airwaves and the internet. The BBC don’t call it anything special with just a “Listen Live” label, but the main Japanese rebroadcaster/aggregator, radiko.jp (note it checks your IP address to give you your local stations only, and only for Tokyo and Osaka areas) has “IP simulcast radio” as part of its logo.
Talking of the area lock of radiko, after the earthquake they removed the area block so everyone could listen. And then reintroduced the block on the first of April.
Finally, NHK will start simulcasting their Radio 1 and Radio 2 channels from next month.
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