Most Japanese users satisfied with Windows 10

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How satisfied are you with your Windows 10 computer? graph of japanese statistics
A recent survey by the electrical superstore chain Edion into Windows 10 usage found that although satisfaction was high with their Windows 10 computer, slightly less were actually impressed with Windows 10 itself, suggesting that a good number of people liked their faster machine despite the operating system.

We’ve done the free upgrade to Windows 10 here, and although it’s less messy than Windows 8, as a power user the big blocky menus get in the way and overall feels a bit dumbed down. I’m happier with Ubuntu Linux at the office and some Debian version on my blogging netbook! How have my readers found Windows 10?
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Bad stuff that happens at Rakuten

This survey was conducted over six months ago, but only appeared this week, a look by goo Ranking at typical happenings at the net shopping site Rakuten.

Demographics

goo Rankings asked iBRIDGE’s Research Plus to conduct this survey, where between the 18th and 20th of August 2014 500 members, 50:50 male and female, of their monitor group completed a private internet-based questionnaire. No further demographics were given.

I avoid Rakuten myself, mainly due to all the rumours I hear about being spammed to death every time you go shopping.
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Amazon’s Kindle most desired ebook reader

Have you ever read an electronic novel, magazine? graph of japanese statisticsjapan.internet.com recently reported the results of the fourth regular survey by goo Research into electronic books.

Demographics

Between the 2nd and 5th of July 2012 1,078 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.8% of the sample were male, 16.7% in their teens, 17.4% in their twenties, 21.6% in their thirties, 16.1% in their forties, and 28.1% aged fifty or older.

I meant to publish this much earlier, but thanks to my delay an interesting story has blown up regarding Rakuten’s kobo reader. My wife had been asking me if she should buy it, as she was being offered a good members-only price, and I was making positive sounds, but then Rakuten started deleting negative comments, and have now made a press release stating that it’s all fine, just people jumped the gun with the reviews, although to be honest I find that line difficult to believe.
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Views and attitudes of this year’s new adults

Women, have you ever been bullied? graph of japanese statisticsWith today being Coming of Age Day in Japan, we of course get a number of surveys on these new adults. This one from O-Net, a marriage agency, caught my eye.

Demographics

Between the 26th and 29th of November 2010 800 members of the Rakuten Research monitor panel who would be coming of age in 2011 – that is, born between the 2nd of April 1990 and the 1st of April 1991 – and were not married completed a private internet-based questionnaire. The sample was exactly 50:50 male and female. Furthermore, 75.0% of the males and 67.8% of the females were in university, 13.9% in colleges or other further education, 5.6% had full-time regular jobs, 5.7% in other jobs, 2.5% unemployed, 0.9% in the process of starting a job, and one other. 57.3% lived at home with parents, 39.1% were living alone, 2.% with other family, 1.3% with friends and 0.4% in other accomodation.

There’s a good number of surprising statistics, such as over two in five having thought of suicide, three in five males being herbivore, and just 2.4% supportive of the political direction of Japan.

The survey itself was a bit longer than the questions below, but I’ve run out of time tonight to translate…
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Rakuten is Japan’s favourite online shop

Have you ever bought goods through the internet? graph of japanese statisticsA recent survey from Marsh Inc, reported on by japan.internet.com, into online shopping found that Rakuten was the top online shop, used by over two-thirds of the online shoppers in this survey.

Demographics

Between the 3rd and 5th of March 2010 300 members of the Marsh monitor group completed a private internet-based questionnaire. 50.0% of the sample were female, 1.3% in their teens, 18.7% in their twenties, 20.0% in their thirties, 20.0% in their forties, 20.0% in their fifties, and 20.0% aged sixty or older.

I know I’ve previously slagged off Rakuten as a bunch of spammers and toolbar pushers, but they do actually have good shops there, and at least it’s just my wife who has to deal with the spam! Our latest purchase was a lucky bag of organic vegetables for 777 yen delivered straight to the door. That’s about half the price that it might have been at a supermarket.
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Search is Google, shop is Rakuten, movies is YouTube

Instinctively, movie sharing service is..? graph of japanese opinionjapan.internet.com published the results of a survey conducted by goo Research into what brands people associate with internet services. Over three days at the start of February 1,083 people from their monitor group successfully completed a private online questionnaire. The male-female split was half-and-half to three significant digits; there was one more male than female respondent. 13.5% were in their teens, 11.5% in their twenties, 14.9% in their thirties, 18.2% in their forties, 20.0% in their fifties, and 22.0% in their sixties.

On a statistical note, recently goo Research’s samples seem to be more balanced both sex and age-wise; they used to be around 55:45 male to female and biased towards the thirties age group, but this is the second time recently I’ve noticed a more balanced age spread.

I reported on a similar survey conducted this time last year, so it may be instructive to cross-reference. Google has surpassed Yahoo! for search; this trend is also visible, but not so strongly, in actual search engine use. Regarding shopping, Rakuten Marketplace retains their huge lead over Amazon, perhaps due in part to their bordering-on-spam use (abuse!) that they make of your mail address, one reason I will never shop there. They do not have a one-click unsubscribe option, and they freely share your mail address between all the shops there. Even if you just use the Y-Not! free email greeting card service that they bought out last year, they automatically subscribe you to their system and pass the address on to their shops. You have been warned!
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