世論 What Japan Thinks

Email newsletter, or as they are known in Japanese English mail magazines (which is usually then abbreviated to meru-maga) are a popular way for companies to communicate with their customers and potential customers. To find out how popular, japan.internet.com reported on a recent survey conducted by goo Research into email newsletters.

Demographics

Over the 20th and 21st of January 2008 (don’t ask me why japan.internet.com took three months to report!) 1,100 members of the goo Research online monitor group successfully completed a private internet-based questionnaire. 52.9% of the sample were male, 14.4% in their teens, 20.3% in their twenties, 21.4% in their thirties, 16.2% in their forties, and 27.6% aged fifty or older.

I run a wee newsletter myself, just a weekly summary of my surveys, other interesting news, stuff about blogging, and rounded off with something interesting or strange that happened to me in the past week. If you’d like to join or check the archives, visit the 世論 What Japan Thinks Google Groups Newsletter or sign up with this form:

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Looking around at a number of other sites, I see that they often offer a newsletter service. Although they (and this blog too, of course) offer RSS-based subscriptions, a newsletter seems like a good way to talk more directly to my readers. What I propose to offer is first a headline service for last week’s posts, of course, but in addition I’ll also post links to other news that has caught my eye, not just Japan public opinion-related news, but also other Japan news and even the occassional international opinion poll or other news items. I will also mention site-related news and general blog-related information that may be of interest to others, and perhaps even provide sneak previews of forthcoming cunning plans.

The mailing list will be read-only and fully moderated by myself, so it should be spam-free. I’ll keep the frequency at once a week. Please feel free to view or sign up by visiting http://groups.google.com/group/what-japan-thinks-newsletter. It’s hosted at Google, so to get the most out of it you need an account with them, but the archives are in public view and available for anyone to read. Note that I can view the email addresses of the subscribers, but no regular members can, but I promise not to sell or otherwise abuse the address list.

Alternatively, just enter your email address here to subscribe:

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