Mobile phones more essential than maps when mountaineering
iShare recently conducted a survey that had a nice buzzword in the title, namely Yama (Mountain) Girls, a trend amongst young women to go hillwalking for the fashion as much as for the exercise. However, the headline was the extent of the involvement of the Yama Girls, and it turned out to be a rather ordinary look at mountaineering and hillwalking with a mobile phone instead.
Demographics
Betwen the 15th and 17th of September 2010 1,217 members of the CLUB BBQ who had gone mountaineering or hillwalking with a mobile phone completed a private internet-based questionnaire. 80.5% of the respondents were male, 5.8% in their twenties, 46.8% in their thirties, 34.3% in their forties, and 13.1% in their fifties.
In Q2, note that Mount Takao is within the Tokyo prefecture limits and a mere 599 metres high with a funicular railway, and the 931 metre-high Mount Rokko is within the Kobe city limits and also has two funiculars and a cable car up to the plateau, so they are in quite a different class from the 3776 metres of Mount Fuji!
Read the rest of this entry »
Subscribe to feed