Android’s main docomo sales point: no docomo iPhone
Macromill Research conducted a survey into the attractions of the iPhone which revealed some rather interesting data.
Demographics
On the 11th of September 2013 between the hours of 7 pm and 9 pm 2,000 members of the Macromill online monitor group completed a private internet-based questionnaire. The respondents were between the ages of 15 and 69 years old, and the sex and age demographics were (if I understand the Japanese term correctly!) distributed equally, as Macromill usually do; 50:50 male and female, and a sixth in each age band from teens to sixties.
Personally, I dislike the iPhone as it feels too rigid an ecosystem, everyone has one, and I’m just not an Apple fan, and particularly not a fan of Apple fans! Looking at the data, I can now understand why docomo decided to join the other two carriers and start selling Apple’s device.
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