New iPhone 6s: Silver 64GB model most popular

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Are you interested in the iPhone 6s, 6s Plus? graph of japanese statisticsShortly before the launch of Apple’s iPhone 6s, MMD Labo conducted a survey into the iPhone 6s and iPhone 6s Plus.

Demographics

Over the 17th and 18th of September 2015 3,000 mobile phone users aged between 15 and 69 completed a private internet-based questionnaire. No age breakdown was given, but there were 1,000 respondents from each of the three major mobile carriers, docomo, au and SoftBank.

I’m not interested in the iPhone at all; it mollycoddles the user too much for my liking, and I’ve not been a faw of Apple since way back when I had to use one that was too clever for its own good, getting in the way of the workflow I wanted to do, and more recent encounters have been similar exercises in frustration.
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Taste main turn-off for tap water

Do you have an emergency drinking water stock at home? graph of japanese statistics

DIMSDRIVE Research recently conducted a survey into mineral water.

Demographics

Between the 23rd of June and the 3rd of July 2015 5,202 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 60.7% of the sample were male, 2.7% in their teens or twenties, 12.8% in their thirties, 29.2% in their forties, 30.7% in their fifties, 17.1% in their sixties, and 7.5% aged seventy or older.

We have a built-in water purifier in our old place, but here we tried a water cooler for a couple of weeks, but it was too expensive, both electricity-wise and for the water, as the same water was half the price at two litres a time compared to the 8 litre packs for the water cooler. We now use plastic bottles of water for drinking. I have to carry home two litre bottles from the nearby supermarket almost every day! It does mean, however, that we have over 24 litres of water around should there be an emergency.
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Younger Japanese more at risk from heatstroke

Have you ever experienced heatstroke? graph of japanese statisticsDIMSDRIVE Research recently published a quick look at heatstroke awareness.

Between the 23rd of June and the 3rd of July 2015 5,202 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 60.7% of the sample were male, 2.7% in their teens or twenties, 12.8% in their thirties, 29.2% in their forties, 30.7% in their fifties, 17.% in their sixties, and 7.5% aged seventy or older. Note that it looks as if the age data has been skewed by a decade, but checking other recent surveys it is consistent with them. Perhaps this is some copyright trap?

The results here seem counter-intuitive, and seem to contradict reports that say about 50% of those hospitalised this summer were over 65 years old. However, younger people are probably more able to avoid a hospital visit, and perhaps increased awareness through schools has increased self-diagnosis, so the numbers make more sense if this is taken into account.

Personally, I wear a hat, although preventing melanoma on my head is the main aim, as my father gets regular treatment due to over-exposure when he was younger. I once had what was probably heatstroke (rather than just common non-specific heat exhaustion) when on entering an air-conditioned room after a prolonged time outside I started sweating freely from just about every pore in my body. It was moderately scary at the time, although rather humorous to look back at now!
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Japanese support the Tokyo Olympic bid three to one

What do you think of the Tokyo Olympics and Paralympics bid? graph of japanese statisticsWith the IOC decision this weekend, DIMSDRIVE Research published their survey on 2020 Olympics and bid activities, finding that although one in three are ambivalent about the whole affair, three to one of the remaining two-thirds favour it.

Demographics

Between the 6th and 19th of August 2013 7,311 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 58.8% of the sample were male, 4.6% were in their teens and twenties, 16.4% in their thirties, 31.7% in their forties, 26.9% in their fifties, 14.9% in their sixties, and 5.6% aged seventy or older. Unfortunately, there was no breakdown of the area of residence of the respondents, but DIMSDRIVE usually has around 40% from the Tokyo and surrounding Kanto area.

I’m personally in favour of the bid, partially out of a desire to feel schadenfreude towards those I find are campaigning against Tokyo due to personal dislike of Japan or due to excessive Fukushima-related scaremongering. Indeed, I suspect that the deciding factor will be whether science can triumph over nuclear irrationality, but I also worry that the Japanese team will not be very good at getting the scientific, factual case across.
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Deodorising sprays in Japan

Do you currently use a commercial deodoriser? graph of japanese statisticsIt’s been quite a while since the last time I translated a DIMSDRIVE survey, so I’m quite happy to present this one from them on deodorising sprays, which you should note excludes personal hygene-related products!

Demographics

Between the 9th and 15th of April 2013 7,089 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 58.4% of the sample were male, 0.4% in their teens, 4.4% in their twenties, 18.6% in their thirties, 30.6% in their forties, 25.7% in their fifties, and 20.3% aged sixty or older.

My wife uses a lot of them every day! When we hang our quilts out to air, we use one which is supposed to prevent pollen sticking to the covers, so I suppose that’s OK, but just about every fabric surface in the house also gets sprayed with various potions that don’t seem to do much except make the floor a little sticky! It also seems a cop-out on the housework; shall I do some detailed cleaning, or shall I just squirt something over everything that doesn’t move?
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Feature phones retained by one in three smartphone users

Do you own either a smartphone or an ordinary mobile phone? graph of japanese statisticsThis week will be smartphone week, with three (at least) surveys coming up on various aspects of smartphones. First out of the gate is this from DIMSDRIVE Research conducted back in May of this year.

Demographics

Between the 11th and 26th of May 2011 11,893 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 56.0% of the sample were male, 0.6% in their teens, 7.5% in their twenties, 24.5% in their thirties, 32.8% in their forties, 21.0% in their fifties, and 13.6% aged sixty or older

As with other surveys, this survey shows that a lot of people carry both a smartphone and a feature phone, but unfortunately no reason was reported for why people kept both.
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The last word on digital terrestrial television broadcasts

At least, I hope the last survey! This is a survey from DIMSDRIVE Research into digital terrestrial television that was conducted in February, published in July, and finally translated by me in October.

Demographics

Between the 10th and 24th of February 2011 7,237 members of the DIMSDRIVE Research monitor group completed a private internet-based questionnaire. 54.5% of the sample were male, 0.9% in their teens, 9.3% in their twenties, 27.8% in their thirties, 32.1% in their forties, 18.4% in their fifties, and 11.5% aged sixty or older.

As everything’s a bit out of date now that the digital switchover is history, instead here’s a countdown to the switchoever:


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Beauty equipment usage in Japan

DIMSDRIVE Research recently reported on a survey conducted last year into beauty equipment.

Demographics

Between the 2nd and 16th of September 2010 (not 2011) 6,436 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 50.5% of the sample were female, 0.3% in their teens, 11.2% in their twenties, 32.7% in their thirties, 36.0% in their forties, 17.9% in their fifties, and 1.9% aged sixty or older.

My wife fancies a steamer, in particular this device, as the word on the street is very positive, it seems. The roller type mentioned in the survey have been in vogue the last couple of years, being platinum and/or germanium-coated rollers that you roll over your face and miracles happen! This smells completely and utterly of snake-oil to me; I could accept an argument that the rolling in itself had some benefit, but the metals are just flat-out quackery.


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Computer security software in Japan

Do you think your security measures are bulletproof? graph of japanese statisticsA recently-reported, but not recently-conducted survey conducted by DIMSDRIVE Research looked at computer security.

Demographics

Between the 16th of September and the 7th of November 2010 7,937 members of the DIMSDRIVE monitor group with a home computer completed a private internet-based questionnaire. 51.1% of the sample were male, 0.7% in their teens, 11.2% in their twenties, 31.9% in their thirties, 33.1% in their forties, 15.4% in their fifties, and 7.7% aged sixty or older.

My main security software is Microsoft Security Essentials, which does the business. On my desktop PC running Vista, the daily updates then scans really bog the machine down for 30 minutes, despite setting it to only use 30% or less of the system resources. I used to run Avast!, again free, but it prompts once a year for a free license update, but last year I just couldn’t get the message to go away. It’s quite sad that most people get stuck with commercial packages that they don’t really rate very highly just because it comes bundled on the computer.
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Domestic water servers and disasters

Post-earthquake, did you feel your water cooler was useful? graph of japanese statisticsHaving looked a few months ago at water servers (or water coolers), this time DIMSDRIVE Research looked at domestic water servers and disasters.

Demographics

Over the 22nd and 23rd of August 2011 500 members of the DIMSDRIVE monitor group who (a) lived in one of Tohoku, Kanto, Koshinetsu, Aichi Prefecture and Shizuoka Prefecture, and (b) had purchased or rented a home water dispenser. 58.2% of the sample were female, 1.6% in their teens, 12.6% in their twenties, 30.2% in their thirties, 25.2% in their forties, 21.2% in their fifties, and 9.2% aged sixty or older.

The survey size here is quite small, but because there was the pre-selection of those with water servers (perhaps there was a follow-up with those from the first survey?) the margin of error should not be too large.
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