With the IOC decision this weekend, DIMSDRIVE Research published their survey on 2020 Olympics and bid activities, finding that although one in three are ambivalent about the whole affair, three to one of the remaining two-thirds favour it.
Demographics
Between the 6th and 19th of August 2013 7,311 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 58.8% of the sample were male, 4.6% were in their teens and twenties, 16.4% in their thirties, 31.7% in their forties, 26.9% in their fifties, 14.9% in their sixties, and 5.6% aged seventy or older. Unfortunately, there was no breakdown of the area of residence of the respondents, but DIMSDRIVE usually has around 40% from the Tokyo and surrounding Kanto area.
I’m personally in favour of the bid, partially out of a desire to feel schadenfreude towards those I find are campaigning against Tokyo due to personal dislike of Japan or due to excessive Fukushima-related scaremongering. Indeed, I suspect that the deciding factor will be whether science can triumph over nuclear irrationality, but I also worry that the Japanese team will not be very good at getting the scientific, factual case across. Read the rest of this entry »
It’s been quite a while since the last time I translated a DIMSDRIVE survey, so I’m quite happy to present this one from them on deodorising sprays, which you should note excludes personal hygene-related products!
Demographics
Between the 9th and 15th of April 2013 7,089 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 58.4% of the sample were male, 0.4% in their teens, 4.4% in their twenties, 18.6% in their thirties, 30.6% in their forties, 25.7% in their fifties, and 20.3% aged sixty or older.
My wife uses a lot of them every day! When we hang our quilts out to air, we use one which is supposed to prevent pollen sticking to the covers, so I suppose that’s OK, but just about every fabric surface in the house also gets sprayed with various potions that don’t seem to do much except make the floor a little sticky! It also seems a cop-out on the housework; shall I do some detailed cleaning, or shall I just squirt something over everything that doesn’t move? Read the rest of this entry »
This week will be smartphone week, with three (at least) surveys coming up on various aspects of smartphones. First out of the gate is this from DIMSDRIVE Research conducted back in May of this year.
Demographics
Between the 11th and 26th of May 2011 11,893 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 56.0% of the sample were male, 0.6% in their teens, 7.5% in their twenties, 24.5% in their thirties, 32.8% in their forties, 21.0% in their fifties, and 13.6% aged sixty or older
As with other surveys, this survey shows that a lot of people carry both a smartphone and a feature phone, but unfortunately no reason was reported for why people kept both. Read the rest of this entry »
At least, I hope the last survey! This is a survey from DIMSDRIVE Research into digital terrestrial television that was conducted in February, published in July, and finally translated by me in October.
Demographics
Between the 10th and 24th of February 2011 7,237 members of the DIMSDRIVE Research monitor group completed a private internet-based questionnaire. 54.5% of the sample were male, 0.9% in their teens, 9.3% in their twenties, 27.8% in their thirties, 32.1% in their forties, 18.4% in their fifties, and 11.5% aged sixty or older.
As everything’s a bit out of date now that the digital switchover is history, instead here’s a countdown to the switchoever:
DIMSDRIVE Research recently reported on a survey conducted last year into beauty equipment.
Demographics
Between the 2nd and 16th of September 2010 (not 2011) 6,436 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 50.5% of the sample were female, 0.3% in their teens, 11.2% in their twenties, 32.7% in their thirties, 36.0% in their forties, 17.9% in their fifties, and 1.9% aged sixty or older.
My wife fancies a steamer, in particular this device, as the word on the street is very positive, it seems. The roller type mentioned in the survey have been in vogue the last couple of years, being platinum and/or germanium-coated rollers that you roll over your face and miracles happen! This smells completely and utterly of snake-oil to me; I could accept an argument that the rolling in itself had some benefit, but the metals are just flat-out quackery.
A recently-reported, but not recently-conducted survey conducted by DIMSDRIVE Research looked at computer security.
Demographics
Between the 16th of September and the 7th of November 2010 7,937 members of the DIMSDRIVE monitor group with a home computer completed a private internet-based questionnaire. 51.1% of the sample were male, 0.7% in their teens, 11.2% in their twenties, 31.9% in their thirties, 33.1% in their forties, 15.4% in their fifties, and 7.7% aged sixty or older.
My main security software is Microsoft Security Essentials, which does the business. On my desktop PC running Vista, the daily updates then scans really bog the machine down for 30 minutes, despite setting it to only use 30% or less of the system resources. I used to run Avast!, again free, but it prompts once a year for a free license update, but last year I just couldn’t get the message to go away. It’s quite sad that most people get stuck with commercial packages that they don’t really rate very highly just because it comes bundled on the computer. Read the rest of this entry »
Over the 22nd and 23rd of August 2011 500 members of the DIMSDRIVE monitor group who (a) lived in one of Tohoku, Kanto, Koshinetsu, Aichi Prefecture and Shizuoka Prefecture, and (b) had purchased or rented a home water dispenser. 58.2% of the sample were female, 1.6% in their teens, 12.6% in their twenties, 30.2% in their thirties, 25.2% in their forties, 21.2% in their fifties, and 9.2% aged sixty or older.
The survey size here is quite small, but because there was the pre-selection of those with water servers (perhaps there was a follow-up with those from the first survey?) the margin of error should not be too large. Read the rest of this entry »
Following up on onigiri and drinking, we now have DIMSDRIVE looking at snacking in another survey conducted last year but only reported on this month.
Demographics
Between the 22nd of July and the 5th of August 2010 6,720 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 53.5% of the sample were male, 0.7% in their teens, 10.1% in their twenties. 30.2% in their thirties, 33.1% in their forties, 17.4% in their fifties, and 8.5% sixty or older.
I must admit to being one of the ones who snack just about every day; chocolate at work and whatever sweeties or crisps we have lying around the house at weekends, although my excuse is that I don’t eat a full lunch at work, and at home we fill up at breakfast and dinner, so again the snacks play the role of a rather unhealthy lunch. Read the rest of this entry »
DIMSDRIVE Research recently reported on a survey from last August into drinking alcohol.
Demographics
Between the 19th of August and 2nd of September 2010 7.069 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 53.6% of the sample were male, 9.9% in their twenties, 29.8% in their thirties, 32.5% in their forties, 18.1% in their fifties, and 9.7% aged sixty or older.
Normally, I fall into the once every two or three month category, although when I have a business trip overseas I may occassionally have an extra shandy or two; I’m most likely off to Munich next month, so I might force myself to sample a litre or five of the local brew…
Here’s Tokyo Metro telling you to get beered up at home, not in the platform:
A recently reported-on survey by DIMSDRIVE Research looked at a food that has been all too common in the disaster-struck areas, the humble onigiri, or rice ball, a food that is just what it says, with the usual configuration being a ball (or more usually a triangle) of rice with some ingredient in the centre and wrapped in nori, a sheet of dried seaweed.
Demographics
Between the 4th and 18th of November 2010 12,195 members of the DIMSDRIVE Research online monitor group completed a private internet-based questionnaire. 54.9% of the sample were male, 0.7% in their teens, 8.0% in their twenties, 26.0% in their thirties, 32.9% in their forties, 19.9% in their fifties, and 12.5% aged sixty or older. Furthermore, 65.0% were married, 14.5% lived by themselves, 25.9% with one other, 25.2% with two others, 22.4% with three others, and 12.0% with four or more others.
I’m no fan, as the idea of cold rice does not appeal to me in the slightest, and I cannot handle the texture of nori.