One in four Japanese companies get Search Engine Optimisation professionals in
One in four seems like a large number to me, but given that this survey into Search Engine Optimisation (SEO from now) was conducted by an SEO provider Detail Cloud Creative (and reported on by japan.internet.com) perhaps there is a bit of favourable bias in the results?
Demographics
Between the 17th and 21st of August 2012 500 people aged 20 or over who were responsible for their company’s in-house SEO completed an internet survey, although there is no information about how the sample was gathered.
There’s a lot of cowboys out their in the SEO world – I know, I get enough spam from them myself – but there are also some good companies, although I don’t know enough to recommend any. I’ve recently had reason to wander into the world of social media consultants, and there seemed to be quite a community of people who seemed to support each other’s work by Following, Liking and +1-ing each other’s clients while offering the single strategy of posting pithy homilies pasted on top of inoffensive images.
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