世論 What Japan Thinks

The huge set of contact lens and glasses chains will make little sense to anyone outside Japan, but in this survey by iShare into shops where one has purchased contact lens the surprising to me result was that just over a quarter last bought lenses online.

Demographics

Between the 1st and 4th of June 2012 1,183 members of the CLUB BBQ free email forwarding service completed a private internet-based questionnaire. 66.6% of the sample were female, ages ranged from 16 to 60 years old, and the respondents came from all over Japan, and all had purchased contact lenses for their own use within the last year.

When I first came to Japan I wore contact lenses, but I never replaced them in Japan. Furthermore, I banged my head somewhere and lost a lens, so rather than try to struggle my way through buying contact lenses in Japanese, I just gave up and switched to glasses!

I’m really surprised though at just 28% buying online; I would have thought given that most people choose soft lenses (actually, I don’t have a statistic for that!), and given the reliability of delivery services, placing a regular online order would be the cheapest way to refill one’s prescription. I wonder how the prices compare? Do any of my readers have experience of this?
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iShare recently performed a survey that might be of interest to my readers who are residents in Japan, looking at where Japanese buy their contact lenses.

Demographics

Between the 7th and 11th of July 2011 1,187 members of the CLUB BBQ free email forwarding service completed a private internet-based questionnaire. The sample was pre-screened to select people who had purchased contact lenses for themselves within the last year. 50.1% of the sample were female and respondents were aged between 16 and 60 years old, but no further demographic breakdown was given.

I used to wear contact lenses, but gave up after I lost one in Japan and didn’t really fancy going to all the bother of getting measured up for a replacement. I think I did previously replace my contact lenses in Japan, but the name of the shop escapes me completely!
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