With the airwaves being saturated recently with adverts for DMM.COM, the very high number of people aware of services like DMM.COM in this survey from goo Research, reported on by japan.internet.com, into movie viewing is not surprising at all.
Demographics
On the 6th of May 2010 1,114 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.6% of the sample were male, 16.2% in their teens, 18.2% in their twenties, 21.3% in their thirties, 16.5% in their forties, 16.1% in their fifties, and 11.8% aged sixty or older.
Recently my movie watching at home has been pretty close to zero due to a lack of time – I’m thinking we should cancel our cable subscription and just watch all the stacked-up DVDs that have been building up over the last few years. On the other hand I do go to a real cinema around once a month. Read the rest of this entry »
There’s a lot of interesting data in this short survey from Marsh Inc and reported on by japan.internet.com into recording television programs, although I’d like to have seen a larger sample size and a more detailed look at some of the data.
Demographics
Between the 27h and 30th of August 2009 300 members of the Marsh monitor group completed a private internet-based questionnaire. The sample was exactly 50:50 male and female, 2.0% in their teens, 18.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, 20.0% in their fifties, and 20.0% aged sixty or older.
The more detailed information I’d like (perhaps I’ll get it some time from goo Research’s regular digital TV survey?) is to see if people are currently buying either DVD or Blu-Ray recorders for their digital terrestrial decoders or for their recording capabilities, as it can be seen in Q1SQ2 that the recorders based around the dead HD DVD format are just as popular for time-shifting as Blu-Ray devices. With the analog switch-off less than two years away (24th July 2011), many of the almost one-in-three still using tape are going to find themselves in some trouble, I suspect.
I watch more real-time television – I use the weekends to catch up on stuff I’ve missed. Read the rest of this entry »
This look with MyVoice at DVD (and other media) recorder usage, their fifth survey on the topic, revealed a few interesting statistics such as the one in the headline and that the now defunct-for-over-a-year HD DVD format still outranks Blu-Ray recorders, although as noted last time I reported such a number, one wonders if there is a degree of misidentification by users. I wonder if HD DVD suggested Hard Disk plus DVD to some respondents?
Demographics
Over the first five days or March 2009 15,482 members of the MyVoice internet community completed a private online questionnaire. 54% of the sample were female, 1% in their teens, 14% in their twenties, 37% in their thirties, 29% in their forties, and 19% aged fifty or older.
I got hit by a rather irritating feature between my cable box and my DVD recorder. Despite both being made by the same company, you cannot get a digital out into the DVD recorder that will allow me to record two channels at once. The support line said the only option was to rent their high-end set-top box that has a built-in hard disk recorder, but that seemed rather unsatisfactory, especially as we only took their cheapest package of converting our existing analog service to digital but no high vision, so we’ve ended up paying them an extra 300 yen plus we get a thinner paper program guide for the privilege. Read the rest of this entry »
Last month’s survey on Blu-ray and HD DVD was rightly criticised for rather dubious data, let alone the small sample size, so hopefully I can make amends with this detailed report from DIMSDRIVE into Blu-ray recorders.
Demographics
Between the 15th and 30th of October 2008 9,141 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 50.1% of the sample were male, 1.2% in their teens, 12.8% in their twenties, 33.1% in their thirties, 30.5% in their forties, 15.% in their fifties, and 7.2% aged sixty or older. By household salary, 7.4% earned less than 2 million yen a year, 20.1% less than 4 million yen, 23.5% less than 6 million yen, 15.5% less than 8 million yen, 10.2% less than 10 million yen, 7.8% less than 15 million yen, and 1.9% over 15 million yen. 13.6% didn’t know or declined to answer.
When I reported last month’s survey it got picked up by an obscure corner of Kotaku, which was then picked up by another online mag and featured prominently, even getting onto Google News UK’s front page, but any credit to me got lost on the way. Mind you, if I had got a link back, I’d probably have had my old server blow up even earlier!
Eikichi Yazawa is an aging rocker who features in Sony adverts like this one:
With the demise of HD DVD in February 2008 as a format for recorded media, ths recent suvery from goo Research reported on by japan.internet.com into video devices showed some surprising results.
Demographics
Between the 27th and 30th of November 2008 1,081 members of the goo Research monitor group completed a private internet-based questionnaire. 52.6% of the sample were male, 16.3% in their teens, 18.3% in their thrties, 21.6% in their thirties, 16.2% in their forties, 15.7% in their fifties, and 11.9% aged sixty or older.
I really do find the HD DVD drive ownership stunningly high! It would be interesting to investigate exactly why, and whether or not these drives are still in use or just gathering dust.
A few months have passed since Blu-ray emerged as the victor from the next generation high capacity optical disk format wars, so this recent survey from Marsh and reported on by japan.internet.com on digital television program recording also had a look at people’s purchasing plans.
Demographics
Between the 3rd and 8th of July 2008 300 members of the Marsh online monitor group completed a private internet-based questionnaire. 50.0% of the sample were female, 20.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, 20.0% in their fifties, and 20.0% aged sixty or older.
I went digital a couple of months ago with a Panasonic DiGa (I was going to link to the official US site, but it’s broken…), which is rather nice except for a slightly slow boot-up time; it’s about 30 seconds from power on until it’s ready to go. Mind you, I don’t really use the thing myself, leaving it mostly up to the wife to record. We’ve not filled up the hard disk yet; the super long-play mode gives us 400 hours, so we’re only half-full so far, even though we record two or three programs per day.
Blu-ray is still far too expensive, and as we don’t have a handy video shop (and more than enough movies queued up anyway!) there’s no real appeal. Read the rest of this entry »
With Toshiba having thrown in the towel on HD DVD leaving the market for next-generation high-capacity optical storage to the Blu-ray consortium of manufacturers, what will the consumer do? This recent survey reported on by japan.internet.com and conducted by JR Tokai Express Research Inc into Toshiba’s withdrawl of HD DVD tried to find out.
Demographics
On the 11th of March 2008 330 members of the JR Tokai Express Research online monitor group employed in either the public or private sector completed a private internet-based questionnaire. 83.0% of the sample was male, 10.9% in their twenties, 40.3% in their thirties, 35.2% in their forties, 10.9% in their fifties, and 2.7% in their sixties.
I’m surprised in Q1 that almost three times as many in this sample bought an HD DVD rather than a Blu-ray player. Was it only overseas that HD DVD died? I’ll have to look into that… Read the rest of this entry »
Earlier this year, the Japan Recording-Media Industries Association announced that last year’s sales were below predicted numbers, and they think it will be 2010 before the market flourishes. One reason for this is the confusion between the standards, Blu-ray Disc versus HD DVD, with consumers delaying their purchases to avoid being stuck with another Betamax. To learn what people thought of the situation, japan.internet.com reported on a survey conducted by JR Tokai Express Research Inc into next-generation DVD.
Demographics
On the 26th of November 2007 330 members of the JR Tokai Express Research online monitor group employed in either the public or private sector successfully completed a private internet-based questionnaire. 82.1% of the sample was male, 8.5% in their twenties, 40.3% in their thirties, 33.6% in their forties, 14.2% in their fifties, and 3.3% in their sixties.
Another reason is perhaps the lack of clear user benefits from upgrading from DVD; on a good system, the higher quality of the next generation is really obvious, but for those with lower-end television the desire to upgrade just their media player is not present. However, this aspect was not addressed in the survey below. Also missing from the report below is details on how many of the owners have stand-alone players versus PS3, Xbox or computer drive owners.