世論 What Japan Thinks

japan.internet.com reported on a subject that I know more about than I can tell you, that of smartphone-ready home appliances, in a survey conducted by goo Research.

Demographics

Between the 20th and 25th of September 2013 1,082 members of the goo Research online monitor panel completed a private intenet-based questionnaire. 53.7% of the sample were male, 13.7% in their teens, 15.8% in their twenties, 21.7% in their thirties, 17.1% in their forties, 14.6% in their fifties, and 17.1% aged sixty or older.

Here’s a demo from last year’s CEATEC (Japan’s biggest consumer electronics show) where Sharp showed off their take on a Roomba.

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Yet another new goo Research regular survey, this time the first look at home electrical appliances, reported on by japan.internet.com.

Demographics

Between the 19th and 23rd of August 2011 1,071 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.6% of the sample were male, 16.4% in their teens, 18.7% in their twenties, 20.8% in their thirties, 16.0% in their forties, and 28.1% aged fifty or older.

I’ve not bought anything myself recently from the list below, but I was surprised to see that 17% had bought a digital television, despite last year’s eco point discounts making them very affordable. Then again, given how flat-screen TV prices fall every year, perhaps last year’s models are down to the eco point discount levels?
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