世論 What Japan Thinks

DIMSDRIVE performed internet-based research involving 5,274 people in September of last year to find out which country’s citizens would people most want to marry. It is not stated whether or not the people interviewed were single or not.

The Asia versus the West split is quite noticeable in the men, but really striking amongst the women. I previously translated statistics regarding international marriages in Japan that shows that the ideals being expressed here do not seem to be realised.

On a slight tangent, I watched the last episode of an NHK English learning program which features an English-speaking Western blonde angel that prods a clueless office worker along the path to success at her job getting a date with her transferred from New York colleague, the ideal tall, muscular, tanned, well-coiffured white executive. The angel’s job was done because the glaikit Misaki finally pulled her man.
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Just for a change, I’ll round up a few statistics that have been recorded over the Japanese New Year.

First, the Red and White Song Contest, a venerable Hogmanay institution in Japan, comparable to Scotland’s dearly missed Scotch and Rye with 80% viewing share, but recently losing badly in the ratings to the commercial competition, in particular K-1 and its fixed (I strongly suspect so, anyway) freakshow fights. Back at the Kohaku, as the Japanese title is usually abreviated to, fronted this year by the Guinness World Record holding Mino Monta (for appearing for 34 hours and 45 minutes per week on TV!) in an attempt to boost ratings. The first half got 35.4% share and second half managed 42.9% in Tokyo and the surrounding regions, breaking a seven year ratings slide. The Osaka area got 32.0% and 39.4% respectively, with two other channels showing fights, namely Fuju TV’s PRIDE and TBS’s K-1 getting 17.0% and 14.8% respectively in the Tokyo area.

This year the number of nengajou, New Year greetings cards, continued their six year slide in volume, due mainly, it seems, to the increased usage of electronic mail. The numbers were down 7.8% from last year, with about 2,052 million being sent this year. Even though this year is the Year of the Dog, and Japan is dog crazy, there was still that quite sizeable slide. Due to a death in the family this year, we didn’t send or receive any, except from people we forgot to notify with a mochuu hagaki or who forgot our notification.

Eight people in Tokyo were taken to hospital due to mochi-related incidents.

New Year’s television was 98.735% terrible. (I may have made this last stat up)

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DIMSDRIVE carried out a survey at the start of December to find people’s views regarding electronic money. They interviewed by means of an internet-based questionnaire 6,430 people from all over Japan, 2,736 (42.6%) male, all members of their monitor group.

In the second half of this survey, most of the users seem to be doing small transactions, and are attracted mainly to the speed, and as noted previously, convenience stores and railway kiosks are the most popular locations, so that suggests the main users are perhaps commuters are the regular users, darting in and out for a newspaper and an energy drink on the way to work. For those who haave not used electronic money, the main issue (other than the inability to perform transactions due to not having had the opportunity nor the hardware) seems to be education of the consumer.
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With this year being the Year of the Cat (actually Dog, but I dislike dogs) and since I’m in holiday mode, let’s have the obligatory kitten post…

Oh, and since I seem to get a number of people from Google searching for the phrase, in Japanese the standard New Year greeting is あけましておめでとうございます, akemashite omedetou gozaimasu, A Happy New Year!

[part 1] [part 2]

DIMSDRIVE carried out a survey at the start of December to find people’s views regarding electronic money. They interviewed by means of an internet-based questionnaire 6,430 people from all over Japan, 2,736 (42.6%) male, all members of their monitor group.

The Suica system comes out tops for name recognition, but that may be because it is promoted as not just electronic money, but more importantly as a rail pass. Suica is the preferred system for issuing railway season tickets, so it gets heavily promoted in that respect, and is also often featured on in-train advertising, therefore it has very high name recognition, as can be seen here.

However, Edy scores higher as the first thing that springs to mind regarding electronic money, perhaps because the advertising for Suica is weighted towards the season ticket features, not shopping.
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I’m on holiday from today, so the post frequency will decrease a little, although I do have a couple of interesting surveys queued up regarding electronic money and celebs, and perhaps two other interesting irons in the fire…

I’ve also tarted up the RSS feed with Better Feed, to add a wee footer for the benefit of people syndicating me through LiveJournal who might be wondering where the stuff is coming from.

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goo Research recently performed a large investigation into HIV and AIDS awareness amongst the Japanese. 38,474 people supplied answers to the questions posted in an open to the public internet-based survey, availiable for a week at the end of November. The demographics were 2.7% 19 or under, 25.4% between 20 and 29, 39.8% from 30 to 39, 22.8% between 40 and 49, 7.2% between 50 and 59, and 2.3% sixty and over.

The second half of the survey sees that there is still a small but perhaps significant minority of those with prejudices against those with HIV and AIDS. There is also a larger minority with some reservations about these matters, but I think that, for instance, there has to be some rational discrimination – obvious ones like disallowing blood transfusions or regulations regarding working in environments where there are the risks of blood contamination are present, such as masks and gloves for food preparation.
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[part 1] [part 2]

goo Research recently performed a large investigation into HIV and AIDS awareness amongst the Japanese. 38,474 people supplied answers to the questions posted in an open to the public internet-based survey, availiable for a week at the end of November. The demographics were 2.7% 19 or under, 25.4% between 20 and 29, 39.8% from 30 to 39, 22.8% between 40 and 49, 7.2% between 50 and 59, and 2.3% sixty and over.

One of the more interesting results is the figure that almost one in three blame foreigners or Japanese playing around overseas as the reason for the increase in AIDS cases in Japan. This is an important figure to note, as it is an often recited statistic that a big number of Japanese blame foreigners for nasty diseases, an attitude I feel is a bit racist, especially as it usually comes from people who complain about discrimination from the Japanese. Whether or not 31.7% does represent a big number, and from that 31.7% how many are worried about the Japanese playing away from home versus the foreigner contingent, I’ll leave that for others to discuss.

Also of note are the condom usage statistics. Unfortunately, those in monogamous relationships are not listed separately, as that certainly affects usage rate, as does the low rate of usage of The Pill (must find some stats on that!).
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[part 1] [part 2]

goo Research, along with Yomiuri Weekly, carried out a massive poll amongst working women. For a week at the end of September this year, over 10,000 working women aged 20 and over completed an internet-based questionnaire on their thoughts and opinions. Twenty years ago, the Equal Employment Opportunity Law was passed, so this is an investigation into how the position of working women has changed.

This second half of the survey sees working for the government as very popular, but engineering-based companies like Toyota and Sony are in the top three, with NTT and IBM also showing up. Two perhaps softer, more feminine companies, Benesse and Shiseido also do well, and with livedoor in sixth, perhaps its well-known distinctly non-Old Boy president indicates to women that the company may be run in a more welcoming, and dare I say Western, fashion.

Note also that the majority of women have felt sexual discrimination at work, and in particular two in five women have experienced problems in the area of salary, promotion, and work and family life balance.
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[part 1] [part 2]

goo Research, along with Yomiuri Weekly, carried out a massive poll amongst working women. For a week at the end of September this year, over 10,000 working women aged 20 and over completed an internet-based questionnaire on their thoughts and opinions. Twenty years ago, the Equal Employment Opportunity Law was passed, so this is an investigation into how the position of working women has changed.

It’s quite a depressing set of figures, I feel. Not just discrimination, but harassment seems endemic amongst firms, and women are so used to it that they perhaps don’t consider the everyday discrimination as abuse. On a more positive note, however, almost half the women want to have the opportunity to have a full career not terminated nor even just punctuated by baby-rearing, although I personally consider that a child during the first three years of life needs one full-time parent.

Note that here almost three in five report being touched up, which is very depressingly high, but sexist language is barely half that, which suggests to me that women on the whole are accepting of, or at least inured to, that sort of behaviour.

I also wonder how much under-reporting has happened – note that in Q1 people report that they were expected to do the woman’s work around the office, yet there seems no specific category for this type of harassment. Also, office parties are notorious for the boss getting drunk (or faking drunk) and pestering his female underlings, but perhaps this is seen as outside the work environment thus not job-related harassment?
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