世論 What Japan Thinks

goo Research recently published the results of a survey they conducted into people’s plans for holidays this year. Over five days in the middle of January 1,082 people from their online monitor group successfully completed a private internet-based questionnaire.

Demographics

The sample was 49.9% male, with 21.0% in their twenties, 18.8% in their thirties, 21.5% in their forties, 17.6% in their fifties, and 21.1% aged sixty or older. It’s good to see a large sample of older people, as I suspect that retired people travel disproportionately often.

I’m off to Europe too this summer, but I’m not sure what will happen regarding the blog; perhaps I’ll just stick it on autopilot summarising or reposting last year’s news? I have zero intention of blogging from abroad, and I doubt if I’ll even bother reading my mail. For domestic travel, I’d love to know how many people plan spending a night in their home prefecture. Wifey and I spend a night a few times a year in Kobe and Osaka (at a proper hotel, not the by-the-hour type!) for no particular reason other than we get a good offer, with both cities within 40 minutes travel time from home. In fact, last month we stayed at Hotel Piena in Kobe on a full board including five course room service deal with quite amazingly good food, especially considering they whipped up some veggie dishes for me at very short notice. We had a small complaint about noise from upstairs, and the manager sent me a nice letter of apology and three 20% off discount tickets!
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Following on from the recent survey on what presents other than chocolates men plan to buy, this time goo Ranking looks at what sweet item the women would like for White Day. The situation for men buying these sweets is co-workers purchasing them in return for the giri, obligatory, chocolates they got from their female colleagues on Valentine’s Day. So, without any further ado, let’s look at the list.
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Good news: this month has seen the submissions for the Japan Blog Matsuri double!
Bad news: doubling two only gives you four!

However, I also have a volunteer to host next month’s Matsuri, and I’ll introduce him along with his entry towards the end of the article.

First up is Juice from the blog Juice on Japanese Girls with his entry on #Getting the digits#, an article on how to use your mobile phone to aid your chat-up attempts on Japanese girls. I must be getting old as I barely understand the English on that page!

To tell the truth, I was rather reluctant to accept this entry as I felt it was not quite “proper”, but on further consideration I decided that it was just me being rather old-fashioned about the whole affair. I’ve since read more of the site, and whilst being happily married I personally don’t find anything useful there, perhaps it might be of interest to others. Let me or Juice know what you think!
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NEPROJAPAN recently published the results of a survey they conducted into how mobile phones have changed their lives. A similar survey was conducted last year. Respondents were solicited by means of an option through the menuing systems of the three main mobile phone service providers, namely DoCoMo’s iMode, SoftBank’s Yahoo! Keitai, and au’s EZweb over a two day period from the 8th to 9th of February.

Demographics

Of the 3,746 who successfully completed the survey, 56% were female, 3% in their teens, 36% in their twenties, 44% in their thirties, and 17% in their forties. Note that due to the self-selecting nature of the survey, heavy users of mobile phones will most likely be over-represented in the figures.

Recently, the one thing that I’ve started using much more, now that both my wife and I have a phone that supports it, is Deco-Mail, HTML mail for mobiles, which basically means lots and lots of animated GIFs in mail.
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Just in case you’re still wondering what to buy for White Day on the 14th of March this year, goo Rankings were good enough to publish a list of the top 20 things Japanese men want to give their women, excluding (or alongside) chocolates.

The fieldwork was conducted between the 18th and 20th of January this year. No further demographics are available. Note that this is what men want to buy, not necessarily what women want to receive!
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Following up on two days ago’s translated survey that showed surprisingly high penetration of Internet Explorer 7, japan.internet.com published the results of a survey conducted by JR Tokai Express Research into Windows Vista. The survey was conducted on the 28th of February, barely a month after Vista’s release in Japan, which seems not to have been much of a success. Note also the results of a previous survey conducted last year into interest in Microsoft Vista recorded one in five planning to upgrade.

Demographics

330 people from their monitor group employed in public or private enterprises replied to the private internet-based survey. 74.8% of the sample was male, 16.4% in their twenties, 43.9% in their thirties, 28.8% in their forties, 8.2% in their fifties, and 2.7% in their sixties.

I’m holding off from Vista for the moment myself; I don’t see any need to upgrade from XP, and indeed I also see many reasons not to upgrade, having used it for a time at work last Autumn when testing out the beta versions. Despite most people having Vista-ready notebook computers, I don’t know of anyone at our workplace who has tried upgrading their main PCs.
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Following Giganews picking up my emoticons translation, from the same article I learnt about a survey conducted by Nagase Beauty Care into the matter of working women and stress. The survey was conducted on the 16th and 17th of January by means of an internet-based questionnaire.

Demographics

500 women from all over the country working in public companies were interviewed, with 125 in their twenties, 125 in their thirties, 125 in their forties, and 125 in their fifties.

Not being a woman, I obviously cannot add my own opinions here!
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japan.internet.com recently published the results of some research conducted by JR Tokai Express Research into Internet Explorer v7.0. 330 members of their online monitor group employed in private industry were interviewed by means of a private internet-based questionnaire. Thanks to Gen Kanai at Mozilla Japan for prompting me to publish it!

Demographics

Of the 330 in the sample, 82.7% were male, 13.6% in their twenties, 4.0% in their thirties, 30.9% in their forties, 7.3% in their fifties, and 1.2% in their sixties.

As an Opera user myself, I am not overly impressed by Internet Explorer 7, and never use it except for the corporate internet (which actually doesn’t yet officially support version 7, and in fact I’m not supposed to have upgraded, but that’s another story!) and Windows Update.

It’s difficult to know how to interpret the degree of satisfaction in Q1SQ2. Are people comparing it with the previous version and just rating the new features, or are they considering the whole package?
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japan.internet.com recently published the results of a survey conducted by JR Tokai Express Research towards the end of February investigating the subject of opinions about mobile phone weight and size. Note for reference that a survey last year found that the most popular by far form factor for phones was the clamshell.

Demographics

Of the 330 people from JR Tokai Express Research’s online monitor pool who completed the survey, 51.2% were male, 25.8% in their twenties, 40.3% in their thirties, 25.5% in their forties, 6.7% in their fifties, and 1.8% in their sixties.

When I pick up a typical Japanese model, to me there just seems to be nothing but a skeleton there. Nothing to hold on to, and I am afraid to squeeze too hard in case they break. I worry too about living with them, perhaps they are all looks and no substance. I feel the same way about modile phones too.

Seriously, I do find most of the DoCoMo 900 series too chunky, but I’m happy with my standard-sized Panasonic P702iD clamsheel. Also note that there are three news phones claiming to be the thinnest in the world, given certain qualifications: the DoCoMo N703iμ and P703iμ are both 11.4mm thick clamshells, and the SoftBank 708SC is an 8.4mm candybar. In addition, the positively obese Motorola MOTORAZR, at 14.9mm, is being promoted quite heavily in Japan.
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goo Research recently published the results of a survey conducted amongst a slightly different population from usual, that of elementary school children, on the subject of what they do after school. The fieldwork was conducted over two weeks from the 24th of October to the 7th of November last year, with respondents gathered via a public web-based survey from users of the primary school children-targeted portal site kids goo. There is no mention of parental involvement in the data collection. I presented another survey last year on a similar topic, but that time it was the parents interviewed regarding their children and their extra-curricular lessons.

Demographics

1,500 children completed the survey successfully. 60.1% were girls, 2.9% were in the first year of elementary school (age 6 or 7), 5.5% in second year, 13.7% in third year, 22.9% in forth year, 27.7% in fifth year, and 27.4% in sixth year.

The most surprising thing to me is probably Q2, with not more than 3% met at the school gates by their parents. This to me is a great figure, as it indicates the relative low level of parental paranoia in the country, and of course the lack of cars associated with the school run is good for the environment.
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