Another regular survey today from goo Research, this time being the 10th electronic cash survey, as reported on by japan.internet.com.
Demographics
Between the 1st and 4th of June 2009 1,106 members of the goo Research monitor group completed a private internet-based questionnaire. 53.2% of the sample were male, 16.6% in their teens, 18.4% in their twenties, 21.2% in their thirties, 16.3% in their forties, and 27.5% aged fifty or older.
The only electronic cash I use is at the work canteen and shop, which isn’t really electronic cash, I would argue; it uses the corporate credit card and gets charged through to my credit card just like a normal transaction – electronic cash to me has a rechargeable sum of cash stored in the card that gets subtracted from as you use. However, I don’t think this survey made such a subtle distinction.
Note that the survey concentrates on chipped credit cards, not mobile phones with the same chips. Read the rest of this entry »
Here is the latest set of results from goo Research’s regular monthly survey into internet advertising, their sixth in the series, reported on by japan.internet.com.
Demographics
Between the 25th and 28th of May 2009 1,089 members of the goo Research monitor group completed a private internet-based questionnaire. 52.5% of the sample were male, 16.5% in their teens, 18.1% in their twenties, 21.4% in their thirties, 16.1% in their forties, and 27.9% aged fifty or older.
I was disappointed to see (but not surprised looking at my revenue!) that links such as me urging you to buy crappy keitai straps from Japan don’t seem to find much favour with Japanese, but email newsletters being even further down the pecking order seemed a surprise, and I’m not really sure why contextual ads come dead last. Read the rest of this entry »
There’s one very useful figure in this survey conducted by Marsh Inc and reported on by japan.internet.com into typing, namely the use of romaji versus kana input – wait until after the demographics and I’ll explain it!
Demographics
Between the 5th and 7th of June 2009 300 members of the Marsh monitor group completed a private internet-based questionnaire. The sample was split 50:50 male and female, and 2.7% were in their teens, 17.3% in their twenties, 20.0% in their thirties, 20.0% in their forties, 20.0% in their fifties, and 20.0% aged sixty or older.
Japanese keyboards usually come with two layouts; one way to explain is to take as an example the word Tokyo, in kanji 東京. In romaji, meaning using the Roman alphabet to spell, one types “toukyou” on a standard QWERTY layout and presses the space bar to convert to kanji. For kana input, the five individual kana syllables that make up the word need to be typed, namely とうきょう, with an extra shift key push to get the small よ. On the standard kana layout, the keys correspond to “s4g)4″, so one can see that if you often mix Japanese and English, romaji input saves you having to learn two layouts.
On the other hand nearly all Japanese mobile phones use kana-based input, and indeed a recent phone was advertising as a unique feature the ability to input in romaji and convert to kanji. Read the rest of this entry »
I haven’t seen anything on SNS for a while, so I was pleased to see japan.internet.com report on a survey conducted by Point On Research into mobile Social Networking Services.
Demographics
On the 8th of June 2009 exactly 800 people successfully completed a private mobile phone internet-based questionnaire. 50.0% of the sample were male, 25.0% in their teens, 25.0% in their twenties, 25.0% in their thirties, and 25.0% in their forties. Note that because this is a mobile phone-based sample, which judging by previous surveys means there will be an over-representation of heavy mobile users, so the absolute percentages of mobile SNS users should be viewed in that light; the original text does indeed describe the sample as being “heavy users”.
GREE especially is heavily-advertised on television, and it is the game aspect that they push, not the social aspect. However, the games they show (mostly a fishing one and some ugly virtual pet) are particularly off-putting to me and make me want to avoid the place! I’d normally add in a link to the adverts on YouTube, but for some reason I cannot find them! Read the rest of this entry »
Given that the interest rates on saving in Japan are laughably miniscule, I am surprised by the results of this survey from MyVoice into the usage of foreign currency savings (the sixth time the survey has been conducted) showing that about as many people are profiting (or not as the case may be) from exchange rate movements as from superior interest rates.
Demographics
Over the first five days of May 2009 14,952 members of the MyVoice internet community completed a private online questionnaire. 54% of the sample were female, 2% in their teens, 14% in their twenties, 34% in their thirties, 31% in their forties, and 19% aged fifty or older.
I’ve got a bit of foreign savings (as I’m sure all my resident foreigner readers do!), but given the recent collapse in the UK pound exchange rate and in UK interest rates it’s not doing terribly well, to say the least! I’m not interested in active trading, however. Read the rest of this entry »
With the recent introduction of the Eco Points system of awards for buying environmentally-friendly products (although there’s still no system for spending said points), this recent survey conducted by goo Research and reported on by japan.internet.com into said Eco Points system found that digital terrestrial-ready televisions were the most popular electronics that fall under the system’s umbrella.
Demographics
Between the 20th and 22nd of May 2009 1,088 members of the goo Monitor group completed a private internet-based questionnaire. 52.9% of the sample were male, 16.6% in their teens, 18.0% in their twenties, 21.2% in their thirties, 16.2% in their forties, 15.8% and their fifties, and 12.1% aged sixty or older.
If you wish to take advantage of the system yourself, you need to keep both the shop receipt and the guarantee that usually comes in a green envelope. In addition, if you wish to take advantage of bonus points for getting your old items recycled, also keep the recycling receipt. You then take them all along to the appropiate desk at your local city hall (I think) to get credited the points, then wait until the rewards are decided. I saw on a program last week that they are thinking of offering regional delicacies and other over-priced tat. Read the rest of this entry »
Here’s another great survey from goo Ranking, this time looking at what went through people’s minds when they had their first snog, for both men and women. As usual for goo Ranking, they have filtered out the more crude answers, although I hope I make up for it with the clip below…
Demographics
Between the 21st and 24th of April 2009 1,071 members of the goo Research monitor group completed a private internet-based questionnaire. 51.4% of the sample were female, 9.2% were in their teens, 13.7% in their twenties, 27.5% in their thirties, 27.5% in their forties, 11.7% in their fifties, and 10.4% aged sixty or older.
The lemons one must be some sort of Japanese children’s idea, I suppose!
I’ll not tell you about my first kiss thoughts, but here’s one line (at about 2:12) I did try on a Japanese girl that involved far too much explaining of the imagery afterwards.
This recent survey from iShare looking at school and work uniforms produced a lot of interesting results regarding attitudes to uniforms. I will presume that the survey is interested in people’s own uniforms, not in seeing members of the opposite sex in them!
Demographics
Between the 13th and 18th of May 2009 605 members of the CLUB BBQ free email forwarding service completed a private internet-based questionnaire. 54.5% of the sample were male, 37.5% in their twenties, 29.6% in their thirties, and 32.9% in their forties.
We have a non-compulsory uniform at work that consists of itchy plastic trousers, nasty shirts, and a jacket-type thing. Most people wear just the jacket, however. The female reception staff, on the other hand, have a compulsory uniform. Read the rest of this entry »
Another regular survey today from goo Research, this time being the 10th 
Here is the latest set of results from goo Research’s regular monthly survey into 
There’s one very useful figure in this survey conducted by Marsh Inc and reported on by japan.internet.com into 
I haven’t seen anything on SNS for a while, so I was pleased to see japan.internet.com report on a survey conducted by Point On Research into 
Given that the interest rates on saving in Japan are laughably miniscule, I am surprised by the results of this survey from MyVoice into the 
With the recent introduction of the Eco Points system of awards for buying environmentally-friendly products (although there’s still no system for spending said points), this recent survey conducted by goo Research and reported on by japan.internet.com into said 
This recent survey from iShare looking at 
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