Despite the New Year having already gone – Happy New Year to all my readers – let’s do a post on a survey from goo Ranking looking at when people feel the New Year is approaching.
Demographics
Between the 19th and 22nd of November 2010 1,171 members of the goo Research online monitor group completed a private internet-based questionnaire. 50.2% of the sample were female, 11.3% in their teens, 19.1% in their twenties, 29.0% in their thirties, 23.4% in their forties, 9.6% in their fifties, and 7.6% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
To liven up today’s survey, I’ll embed a few pictures and videos of the events. I feel it getting near when it comes time to prepare New Year postcards, which we usually start around the end of November. Read the rest of this entry »
Just in time for the New Year nengajo postcard season, goo Research performed a survey, reported on by japan.internet.com, into that subject, with the report focusing on a service from mixi, Japan’s largest SNS, that allows people to send physical postcards to virtual friends, while maintaining the pseudo-anonymity of people’s online handles.
Demographics
Over the 7th and 8th of December 2010 1,098 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.9% of the sample were male, 16.8% in their teens, 18.1% in their twenties, 21.6% in their thirties, 16.1% in their forties, 15.6% in their fifties, and 11.8% aged sixty or older.
Since Facebook doesn’t offer such a service for Christmas cards (as far as I know), I can conclude that either such a degree of privacy is of no great concern to the average Facebook user or that the average user has no urge to send cards to their Facebook friends. Perhaps it might be more of the second, as surveys have found that Japanese have a significantly lower number of social network friends, indicating that they are more discerning about who they befriend.
Q3 is a quite surprising result from my point of view; note that the question refers to disclosing your address to mixi only, not to your contacts on the SNS, yet 70% don’t feel too happy about doing so. Read the rest of this entry »
Despite being the holidays, I cannot miss my Sunday entertainment for you all, so here goes with a goo Ranking survey looking at what kinds of love people yearned for when they were in high school, for both men and women.
Demographics
Between the 19th and 22nd of November 2010 1,171 members of the goo Research online monitor group completed a private internet-based questionnaire. 50.2% of the sample were female, 11.3% in their teens, 19.1% in their twenties, 29.0% in their thirties, 23.4% in their forties, 9.6% in their fifties, and 7.6% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
Translating the list, I remembered the one I had, love with the trainee teacher – we once had a French teacher-in-training coming to visit our remote islands for a term of hands-on practise, which was nice. Other than that, I wasn’t really into all that nonsense when I was a lad.
With Japan too about to enter the holiday season, what better than to curl up in front of the telly and watch an American drama series from start to finish? This was the premise of a recent goo Ranking survey.
Demographics
Between the 19th and 22nd of November 2010 1,171 members of the goo Research online monitor group completed a private internet-based questionnaire. 50.2% of the sample were female, 11.3% in their teens, 19.1% in their twenties, 29.0% in their thirties, 23.4% in their forties, 9.6% in their fifties, and 7.6% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
There’s six in the list I’ve never heard of, and another eight I’ve never even seen a episode of, although I came to Japan before most of these 14 started. All I’ve seen of 24 is this:
Between the 6th and 21st of October 2010 5,170 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 58.0% of the sample were female, 14.2% in their twenties, 36.8% in their thirties, 33.8% in their forties, 13.3% in their fifties, and 1.9% aged sixty or older.
In Q2SQ2, how much cheaper a pack people switched to, the average was over 100 yen a pack; given the tax rise was about 100 yen, they cancel themselves out, but as far as I am aware almost brands are within 40 or 50 yen of each other, so I don’t really know how people managed to save over 100 yen, unless they were talking about per case of 200 or some other bulk-buying.
At two of my favourite restaurants the number of smokers has dropped to either none or just one group recently, although I don’t know how much that has to do with the rise in duty. Read the rest of this entry »
One of the Democratic Party of Japan’s good ideas from my point of view was to propose staggered holidays across the country rather than the current situation of all 120 million taking their May Golden Week holiday all at the same time. To see how this proposal was being received by the public, the Cabinet Office Japan conducted a survey into this topic.
Demographics
Between the 21st and 31st of October 2010 3,000 people selected at random from resident registers were approached to take part in a survey, and 1,953 people, or 65.1% agreed to a face-to-face interview. The sex breakdown was not reported.
Currently in Japan there is the Golden Week holiday over the end of April and the start of May when the vast majority of the public have a holiday, plus four public holidays are set to be on a particular Monday in a particular month. The proposal from the government is to split the country from north to south into five blocks and assign a week’s spring and autumn holiday period (the autumn holiday being new) to each block, and move the four Monday holidays to a fixed date and no longer make them public holidays.
I used to be very much in favour of this idea, but on reading a few opinions from other foreigners I’m a bit less keen on the idea, the reason being that the ideal situation would be to make easier to take holidays at one’s own convenience, just like most of the rest of the world. One benefit, however, would be an easing of traffic by spreading it over five weeks, and hopefully lower prices as hotels now have a ten week busy period rather than the current situation of just one week of complete overbooking, and the attendant increased money circulation from more people being able to take a holiday rather than just staying at home as they cannot afford to travel. Read the rest of this entry »
Rice has the image as the main staple of the Japanese dining table, so this recent survey from goo Research looked at rice and eating habits to find out the truth behind the stereotype.
Demographic
Between the 15th and 18th of November 2010 1,295 members of the goo Research monitor group completed a private internet-based questionnaire. 50.1% of the sample were female, 16.4% in their teens, 16.8% in their twenties, 16.3% in their thirties, 16.8% in their forties, 16.8% in their fifties, and 16.8% aged sixty or older.
We buy all our rice these days over the internet, and usually a different brand or region every time; we’re currently on Shiga rice of a brand whose name I couldn’t read. We sometimes pick up brown rice or brown rice blends, which makes a change from sometimes quite bland white rice.
However, if you think Japanese rice is bland, may I suggest getting a new rice cooker? We recently replaced our old one which cooked everything into a glutenous mulch, but now with the new one each grain remains distinct and much more pleasent on my tastebuds. I still miss Basmati, however…
Over the 21st and 22nd of October 2010 1,075 members of the goo Research online monitor group completed a private internet-based questionnaire. 66.3% of the sample were female, 9.9% in their teens, 18.1% in their twenties, 30.9% in their thirties, 24.7% in their forties, 8.8% in their fifties, and 7.5% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
If he’s reading my blog, my direct boss does none of these. If he’s not, he does at least 1, 5, 9 and 11. Read the rest of this entry »
Although there is still some time for the Eco Point award system for digital televisions, air conditioners and refrigerators to run, from the start of this month the points have been halved, so now seemed a good time for goo Research to take a look at what people thought of the scheme, in a survey reported on by japan.internet.com.
Demographics
From the 3rd to 6th of December 2010 1,089 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.0% of the sample were male, 16.4% in their teens, 18.4% in their twenties, 21.7% in their thirties, 16.0% in their forties, 15.7% in their fifties, and 11.8% aged sixty or older.
I think the scheme has been effective from a financial point of view, prising open Japanese wallets to get some money circulating. From an environmental point of view, it will help reduce household electricity consumption by replacing old inefficient equipment, but looking at the overall carbon cycle there’s less of a clear benefit. For my part, we upgraded our 28 inch CRT television to a 42 inch plasma, but looking at the power consumption the old one was rated at around 200 watts but the new one is 330 watts. Oops.
A recent survey from Macromill Research becomes my first look at Christmas 2010.
Demographics
Between the 25th and 27th of November 2010 500 members of the Macromill monitor group resident within Tokyo or the surrounding prefectures of Chiba, Saitama and Kanagawa completed a private internet-based questionnaire. The sample was exactly 50:50 male and female, 24.8% were in their twenties, 25.2% in their thirties, 25.2% in their forties, and 24.8% in their fifties.
My Christmas Eve will be spent at home, and Christmas Day is with the parents-in-law, which sounds more interesting than it actually will be. It’s not any Christmas event, but just that we bought them a terrestrial digital-ready television last month and the first available delivery date turned out to be December 25th, so we need to go along to make sure we get all the paperwork to claim back our eco points. Read the rest of this entry »
Just in time for the 
The latest company to jump into the fray by covering the 
One of the Democratic Party of Japan’s good ideas from my point of view was to propose 
Rice has the image as the main staple of the Japanese dining table, so this recent survey from goo Research looked at 
Although there is still some time for the 
A recent survey from Macromill Research becomes my first look at 
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