世論 What Japan Thinks

japan.internet.com reported on the results of the third regular survey by goo Research into electronic books and uncovered some surprising usage patterns.

Demographics

Between the 2nd and 5h of April 2012 1,090 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.6% of the sample were male, 16.3% in their teens, 18.2% in their twenties, 21.6% in their thirties, 16.2% in their forties, and 27.7% aged fifty or older.

I’ve read bits and pieces of electronic books online from a PC, and downloaded to a PC and a PDA. I’d like to get a Kindle, although having said that I’ve still got a few paper books lying around that I haven’t got round to reading yet!
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Today’s goo Ranking looks at the issue of how to prod your good friend or casual date into declaring their love for you, for both women pushing men and men pushing women.

Demographics

Over the 29th of February and the 1st of March 2012 1,175 members of the goo Research monitor group completed a private internet-based questionnaire. 61.4% of the sample were female, 10.0% in their teens, 16.5% in their twenties, 29.3% in their thirties, 24.1% in their forties, 10.6% in their fifties, and 9.5% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.

I’m not sure how good any of these moves are, as for my part I did the number one male action with my wife two or three times, although knowing her better now, she probably used a few of the female tricks below to manouvre me into the situation where I unwittingly had to make a move!
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goo Ranking asked their panel what features of the home of someone who cannot tidy up would make them run a mile if they saw it. That’s a bit of a long-winded title, so I was very tempted to go for the much simpler “Tidying FAIL” as a headline!

Demographics

Over the 29th of February and the 1st of March 2012 1,175 members of the goo Research monitor group completed a private internet-based questionnaire. 61.4% of the sample were female, 10.0% in their teens, 16.5% in their twenties, 29.3% in their thirties, 24.1% in their forties, 10.6% in their fifties, and 9.5% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.

About number 20, my wife told me that if you have to get goods repaired, you must have the original box. That sounds like an old wives’ tale, but at least our old cardboard boxes can be hidden away in our trunk room.
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It’s been quite a while since I’ve translated a survey looking at how Japanese spend their early mornings or similar topics, but this survey from goo Research, reported on by japan.internet.com, into this matter revealed suprising results.

Demographics

Over the 2nd and 3rd of April 2012 1,104 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.8% of the sample were male, 16.1% in their teens, 18.1% in their twenties, 21.5% in their thirties, 16.3% in their forties, 15.9% in their fifties, and 12.1% aged sixty or older.

The weekend waking times are surprising for me on two counts; first, although personally I wake at 5:30 on weekdays, at the weekend I catch up by sleeping in to 11 am to 12 am. Second, when I stayed in the company dormitory, although I was always close to last out on weekdays, leaving at 10 am on weekends I was one of the first people out. Thus, I believed what the average salaried worker would physically need to sleep in on weekends to catch up on weekday sleep depravation.
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japan.internet.com recently published a rather intersting report on a survey by goo Research into degree of satisfaction with currently-use mobile phone.

Demographics

Between the 27th and 30th of March 2012 1,084 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.8% of the sample were male, 16.4% in their teens, 18.5% in their twenties, 21.3% in their thirties, 16.1% in their forties, 15.9% in their fifties, and 11.8% aged sixty or older.

In Q1, 16.5% not using a mobile phone or smartphone seems surprisingly high! There must be more behind that answer, as the usual goo Research results are just 5% or so not having such a device, and I cannot believe that the tablet market, for instance, has replaced one in ten mobile users.

I bought my mobile on its low price (-10,000 yen it turned out to be) and the size.
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This survey from goo Ranking looks at what expectations Japanese have for fellow Japanese English conversation teachers – note that this means that the survey refers to adult learners, not school children.

Demographics

Between the 8th and 13th of March 2012 1,055 members of the goo Research monitor group completed a private internet-based questionnaire. 51.2% of the sample were female, 16.9% in their twenties, 41.7% in their thirties, and 41.4% in their forties. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.

Sort-of related, here’s a very interesting quote from the Osaka City governer on what he expects from English teachers in schools – I like the thought, but I don’t think teachers can just change subjects like that:

Teaching is also a form of status. There are many English teachers incapable of English. On the other hand, they have teachers who’ve come back from living in the United States teaching social studies. That’s all they have a license for. Next to the teachers fluent in English are the English teachers who can’t speak English at all, and the teachers back from the United States teach about the Japanese Diet, of which they know nothing.

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It’s the start of the new financial year, which also means that it’s the mass intake of new recruits at the workplace, which further means that goo Ranking will conduct its annual look at what behaviour by new recruits do people want to warn them about.

Demographics

Over the 29th of February and the 1st of March 2012 1,175 members of the goo Research monitor group completed a private internet-based questionnaire. 61.4% of the sample were female, 10.0% in their teens, 16.5% in their twenties, 29.3% in their thirties, 24.1% in their forties, 10.6% in their fifties, and 9.5% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
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NRC, Nippon Research Centre, a member of Gallup International Association, recently published the results of a shallow but broad survey on recent news topics.

Demographics

Between the 29th of February and the 12th of March 2012 1,200 people between the ages of 15 and 79 randomly selected from a geographically-sorted residents database were asked to complete a survey, the results of which were weighed by overall national demographics. 50.7% of the sample were female, 6.3% in their teens, 32.9% in their twenties or thirties, 33.8% in their forties or fifties, and 27.0% in their sixties or seventies.

To explain a few of the topics that you might be unfamiliar with, in Q6 currently, if a female member of the royal family or one of the two other aristocratic families marries a commoner, she becomes a commoner too. Given the lack of males in the current line of succession, the plan is that if one of the females marries, her husband will join the royal family. This is separate from the question of a female emperor – I think the current system allows it, but male heirs take priority.

Q8, direct elections for the prime minister, would need the constitution to be amended, and I thought a fundamental feature of any parliamentary system was that the prime minister is chosen by the elected members of the chamber. Are there countries where such elections are held?

Q9, One Osaka, is the most important grassroots political movement, nay revolution, in Japan today. The charismatic leader, Toru Hashimoto, an ex-lawyer and TV celeb, actually has a vision, and recent opinion polls in the Osaka area have indicated that his party (which still has no national policy documents, let alone candidates) could win around 80% of the seats. Ampontan is quite the fan, and has many articles on the man, each much more informative that all the professional English-language press put together.
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This is the rather disappointing (from my point of view) results from a recent survey by goo Research, their third regular survey into internet advertising, reported on by japan.internet.com.

Demographics

Between the 23rd and 27th of March 2012 1,078 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.8% of the sample were male, 16.5% in their teens, 17.8% in their twenties, 21.5% in their thirties, 16.3% in their forties, and 27.8% aged fifty or older. As a short aside, I never understand why half the goo Research demographics report the over fifties and over sixties separately, while the other half, such as this survey, report them together. The other demographic figures are very similar in every non-mobile-targeted survey, so I think one can safely assume that there about 15% in their fifties and 12% aged sixty or over in today’s sample.

Recently my advertising return has been remarkably low for AdSense – all of number of clicks, revenue per click, and CPM rates have some days been so low that it feels like I must be running some utterly inappropriate advertising. Have any of my readers noticed strange or even no adverts appearing?
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goo Ranking had a pair of surveys with a bit of a strange premise, what unfortunate characteristics one had inherited from one’s parents, for both women and men; then what unfortunate characteristics one doesn’t want to pass on to one’s children, again for both women and men.

Demographics

Over the 29th of February and the 1st of March 2012 1,175 members of the goo Research monitor group completed a private internet-based questionnaire. 61.4% of the sample were female, 10.0% in their teens, 16.5% in their twenties, 29.3% in their thirties, 24.1% in their forties, 10.6% in their fifties, and 9.5% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.

I’d not want to pass on my general shyness to any prodgeny I may have.
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