If you don’t have a Japanese font installed this survey will be impossible to understand; I do, yet I can barely work out some of these difficult to picture emoji.
Demographics
Over the 19th and 20th of April 2012 1,092 members of the goo Research monitor group completed a private internet-based questionnaire. 60.5% of the sample were female, 11.3% in their teens, 17.0% in their twenties, 28.4% in their thirties, 25.5% in their forties, 10.2% in their fifties, and 7.7% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
This is a survey that would have been quite interesting to see in full, but even this small extract in japan.internet.com from a survey by goo Research into cat people and dog people was rather enjoyable.
Research results
Between the 4th and 6th of June 2012 1,091 members of the goo Research monitor group completed a private internet-based questionnaire. 52.5% of the sample were male, 15.9% in their teens, 17.8% in their twenties, 21.7% in their thirties, 16.2% in their forties, 16.2% in their fifties, and 12.2% aged sixty or older.
I’m a cat person, for many of the reasons listed below. Dogs are friendly because they see you as their leader, but cats like or dislike you just because they can, so to have cats sit on your lap is a sign of mutual trust, unlike a canine’s genetically-programmed hierarchical response. Read the rest of this entry »
A recent survey by goo Research, reported on by japan.internet.com, looked at mobile devices, the fourth regular survey in the series. This report focused on tablet computer use.
Demographics
Between the 11th and 15th of May 2012 1,073 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.0% of the sample were male, 16.5% in their teens, 18.3% in their twenties, 21.2% in the thirties, 16.0% in their forties, and 28.0% aged fifty or older.
The big news recently in tablets is the official announcement of Microsoft Surface, so in lieu of a graph, here’s a video:
Over the 19th and 20th of April 2012 1,092 members of the goo Research monitor group completed a private internet-based questionnaire. 60.5% of the sample were female, 11.3% in their teens, 17.0% in their twenties, 28.4% in their thirties, 25.5% in their forties, 10.2% in their fifties, and 7.7% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
As I don’t read manga, I don’t really know how true these all are, but I’d like to see a similar list for when variety shows appear to be running out of steam. I’ve noticed in these cases they usually have a format change that focuses even more on celebrities than they normally do, but whether this is because they are wanting to just see how much of a budget they can blow, or if they genuinely believe that more celebs equals more viewers, I do not know!
It’s Fathers Day today in Japan at least, so to celebrate let’s look at a survey from goo Ranking into Fathers Day failures.
Demographics
Over the 19th and 20th of April 2012 1,092 members of the goo Research monitor group completed a private internet-based questionnaire. 60.5% of the sample were female, 11.3% in their teens, 17.0% in their twenties, 28.4% in their thirties, 25.5% in their forties, 10.2% in their fifties, and 7.7% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
My parents don’t believe in either day – I’ve only ever once sent my mother flowers that I won in a prize draw at a supermarket. However, my parents-in-law do, and for reasons I’ll not really go into, we have to buy both a present on each of the days…
goo Research recently conducted a survey on, for a change, not mobile phone upgrades, but computer upgrades.
Demographics
Between the 15th and 18th of May 2012 1,093 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.9% of the sample were male, 16.2% in their teens, 18.3% in their twenties, 21.3% in their thirties, 16.3% in their forties, 15.6% in their fifties, and 12.3% aged sixty or older.
I am thinking of buying a new desktop – my primary computer is my wee netbook, but our desktop is getting filled up with photos and also running short of memory due to the newer browsers being a bit more hungry. If I were to get a new portable, I’d be in the market for something netbook-sized, but that niche seems to have been squeezed out of the game by a combination of tablets, ultra-portables and over-speccing pricing themselves out of their niche.
Ultrabooks are getting heavy advertising in Japan – the “tra” of “ultra” sounds like “tiger” in Japanese, but don’t ask me why they are dancing in front of a Planet Moon of the Apes backdrop…
Sadly, to find out the full demographics I suspect one has to buy their paper magazine Senden Kaigi, which in their 15th May 2012 edition featured an article entitled “Consumer Psychology in the SNS-facilitated mutual surveillance society”, of which this report is a digest. In Q1, the 2008 survey was carried out in December of that year with 2,077 respondents, and this year’s survey was in April with 2,214 respondents, all from the usual goo Research online monitor panel.
I’m reluctant to check in when out and about in town – I’ve only attached location information to photos when I’ve been passing through commuting home; there was an interesting article a while ago about someone in Tokyo who used that sort of public information plus Twitter to find two people in real time through their mobile presence.
I wonder what the reasons are for smartphone users being more likely to reveal information – is it that smartphone apps make it easy and fun to do, or is it that the people who want to reveal information tend to use smartphones? Perhaps if one buys the magazine one can find out! Read the rest of this entry »
goo Ranking’s slightly sideways looks at love this week focuses on what people end up doing after they get a new boyfriend or girlfriend, for both women and men.
Demographics
Over the 19th and 20th of April 2012 1,092 members of the goo Research monitor group completed a private internet-based questionnaire. 60.5% of the sample were female, 11.3% in their teens, 17.0% in their twenties, 28.4% in their thirties, 25.5% in their forties, 10.2% in their fifties, and 7.7% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
I remember one of the dates I went on we did get a computer-generated love compatibility horoscope done, but it was completely unable to cope with foreign names. I cannot remember what we did, or even what the outcome of it was, but I do remember thinking that paying 1,000 yen for it was a rip-off!
Talking of love compatibility horoscopes, here’s one I prepared earlier:
goo Research recently released a wonderfully detailed survey into manga (comics), from which I learnt quite a lot. I hope you enjoy it as much as me.
Demographics
Between the 15th and 17th of May 2012 1,939 members of the goo Research online monitor group completed a private internet-based questionnaire. 60.9% of the sample were female, 6.8% between 15 and 19 years old, 16.5% between 20 and 24 years old, 16.6% between 25 and 29 years old, 16.8% between 30 and 34 years old, 16.5% between 35 and 39 years old, and 17.0% between 40 and 44 years old.
I’ve heard a lot about One Piece being an excellent manga, and this survey again seems to back it up. One day I’ll have to try… Read the rest of this entry »
goo Research recently released a wonderfully detailed survey into manga (comics), from which I learnt quite a lot. I hope you enjoy it as much as me.
Demographics
Between the 15th and 17th of May 2012 1,939 members of the goo Research online monitor group completed a private internet-based questionnaire. 60.9% of the sample were female, 6.8% between 15 and 19 years old, 16.5% between 20 and 24 years old, 16.6% between 25 and 29 years old, 16.8% between 30 and 34 years old, 16.5% between 35 and 39 years old, and 17.0% between 40 and 44 years old.
I would have to say I’m on the fence about manga. I’ve read a few here and there, mostly of the illustrated essay type, and I’ve enjoyed them all, but I don’t go and hunt them out. I’ve tried reading some of my wife’s ordinary manga books, but the genres don’t appeal to me, and I cannot read them fast enough so it always feels like an unrewarding chore. Read the rest of this entry »
This is a survey that would have been quite interesting to see in full, but even this small extract in japan.internet.com from a survey by goo Research into 
goo Research recently conducted a survey on, for a change, not mobile phone upgrades, but 
goo Research recently released a wonderfully detailed survey into 
goo Research recently released a wonderfully detailed survey into 
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