Between the 5th and 7th of November 2012 1,049 members of the goo Research monitor group completed a private internet-based questionnaire. 58.8% of the sample were female, 10.2% in their teens, 14.6% in their twenties, 27.5% in their thirties, 25.1% in their forties, 11.0% in their fifties, and 11.7% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
As you can see from the list below, inappropriate snogging seems to be quite a turn-off for those around them. Here’s a couple who better not get any closer and risk number 14…
Between the 5th and 7th of November 2012 1,049 members of the goo Research monitor group completed a private internet-based questionnaire. 58.8% of the sample were female, 10.2% in their teens, 14.6% in their twenties, 27.5% in their thirties, 25.1% in their forties, 11.0% in their fifties, and 11.7% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
I’ve seen none of the Japanese ones on the list, but I enjoyed Brave, missed Puss in Boots as it had a very limited dubbed release, but I just saw Frankenweenie recently on a plane, and I thought it was really hilarious. I presume it is low scoring because it wasn’t released until after the survey was conducted.
I’m back from a short holiday, just in time for the New Year break. I should keep blogging during this week, however, so I’ll start off the way every week starts, with goo Ranking looking at surprise presents from boyfriends that women would flee from.
Demographics
Between the 5th and 7th of November 2012 1,049 members of the goo Research monitor group completed a private internet-based questionnaire. 58.8% of the sample were female, 10.2% in their teens, 14.6% in their twenties, 27.5% in their thirties, 25.1% in their forties, 11.0% in their fifties, and 11.7% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample. This question was for the women only.
I think if number 12 was professionally done, in particular the various mascot characters (excluding the Yubari Melon Bear, perhaps), it would be nice, but on the other hand if it was him dressed up in a bargain-basement Pikachu set I could well understand the reluctance!
Regarding number 8, a friend of mine once used a life-sized giant turtle toy as a successful chat-up device, but that’s another story… Read the rest of this entry »
The Tokyo Advertising Association (there doesn’t seem to be an official translation) recently conducted a survey entitled “University Student Awareness Survey Project FUTURE2012″, a not very promising-sounding title, but it actually was rather good and very detailed, and subtitled “Friend relationships-related awareness survey”, which gives a better clue as to the content. japan.internet.com presented the highlights, which I will present here too.
Demographics
800 students attending universities within the Tokyo city area completed the survey between the 17th and 31st of July 2012, but no further demographic details were given.
In the report presented here the focus was on the first part of the survey looking at solo activities. The full survey looks at SNS, Twitter and LINE activities in greater depth, and I should translate more of it later. For instance, two years ago 96.6% were using mixi and just 12.3% Facebook, but now 90.7% are using LINE (didn’t exist two years ago), 87.7% Twitter (wasn’t asked about two years ago), 70.8% mixi and 66.2% Facebook. Furthermore, LINE is the main tool for 34.7% but Twitter has 48.6%, and Facebook beats mixi 10.0% to 1.7%. Drop me a message if you want to learn more! Read the rest of this entry »
Over the 5th and 6th of October 2012 1,064 members of the goo Research monitor group completed a private internet-based questionnaire. 58.2% of the sample were female, 10.5% in their teens, 13.7% in their twenties, 26.6% in their thirties, 27.6% in their forties, 11.7% in their fifties, and 9.9% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
Although this survey applied to both past and current moments, I have as I usually do translated everything in the present tense as it looks better that way.
I only really felt envy with regards to the second 3=, 6, 16 and the third 22. However, now I feel pride that many people appear to be envious (in a good way, I hasten to add) of us. Read the rest of this entry »
From the 5th to the 7th of September 2012 1,006 members of the goo Research monitor group completed a private internet-based questionnaire. 53.4% of the sample were female, 10.5% in their teens, 13.7% in their twenties, 26.6% in their thirties, 27.6% in their forties, 11.7% in their fifties, and 9.9% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample. This question was for the men only.
I’m not sure about the fruit angle, and a rocket launcher or scissors is getting just a bit too silly! I’m unable to find a suitable glasses image, so instead here is someone wearing glasses but holding a pineapple:
Macromill Research recently conducted a ranking survey into 2012 trends.
Demographics
Between the 1st and 3rd of December 2012 exactly 1,000 members of the Macromill monitor group completed a private internet-based questionnaire. The sample was 50:50 male and female, and exactly 20% in each of their twenties, thirties, forties, fifties, and sixties.
I find the votes for Kyary Pamyu Pamyu and Momoiro Clover Z rather surprising, as I thought they both would have a very narrow demographic of fan. Talking of fans, I remember seeing an interview with some of their fans. One of the group’s signature moves is stage diving, so the fans have a very particular way of linking arms for catching them that ensures no-one either accidentally (or deliberately) cops a feel.
Here’s a video of Ms Pamyu, which is also rather disordered…
goo Research recently conducted a survey into scheduling, the highlights of which were reported on by japan.internet.com.
Demographics
Between the 16th and 22nd of November 2012 1,072 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.2% of the sample were male, 16.3% in their teens, 18.6% in their twenties, 21.3% in their thirties, 15.8% in their forties, 16.0% in their fifties, and 12.0% aged sixty or older.
At work, I used to use a paper calendar to note appointments as our intranet schedule app was rather awful, but recently we’ve upgraded to Exchange, which is a whole lot easier to use, and can actually produce meeting reminders! Privately, I rely on my wife as the built-in Android app is pretty useless, and she always spends lots of time making sure her feature phone’s schedule is up-to-date.
Here’s one thing you can’t do with a smartphone schedule.
Over the 5th and 6th of October 2012 1,064 members of the goo Research monitor group completed a private internet-based questionnaire. 58.2% of the sample were female, 10.5% in their teens, 13.7% in their twenties, 26.6% in their thirties, 27.6% in their forties, 11.7% in their fifties, and 9.9% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.
Number 16 was the first one I knew, having seen it used and explained on TV just last week!
Macromill Research recently published the results of their survey into Christmas 2012.
Demographics
Over the 13th and 14th of November 2012 500 members of the Macromill monitor group who lived in Tokyo or the three surrounding prefectures of Kanagawa, Chiba and Saitama completed a private internet-based questionnaire. The sample was split exactly 50:50 male and female, and exactly 25% in their twenties, 25% in their thirties, 25% in their forties, and 25% in their fifties.
It’s very interesting to note for men that the iPad mini is the only item named by brand. One reason might be that it is just about the only tablet advertised on television, with regular prime-time spots almost every day. The Japanese manufacturers seem to have given up, but just yesterday I saw my first advert for Amazon’s Fire HD. Read the rest of this entry »