Archive for Polls

Mobile phone coupon usage in Japan

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This is a subject I’ve looked at a number of times, but I always find the results interesting. The subject is mobile phone coupons, counducted by Point On Research and reported on by japan.internet.com.

Demographics

On the 15th of September 2009 exactly 800 members of the Point On Research monitor group completed a mobile internet-based questionnaire. The sample was exactly 50:50 male and female, 20.0% in their teens, 20.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, and 20.0% in their fifties.

The only mobile coupons I use are for Mister Donut, although recently they’ve been pretty poor, 20% off a second doughnut or the like. And they’ve also ended their half-price ice coffee promotion.
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Japanese women’s bust up techniques

No, not that kind of bust-up, but another kind, a 和製英語, wasei-eigo, Japanese English term that means, well, it should be obvious once you read this ranking survey from goo Ranking.

Demographics

Between the 21st and 24th of July 2009 1,026 members of the goo Research monitor group completed a private online questionnaire. 48.2% of the sample were male, 8.0% in their teens, 14.6% in their twenties, 28.8% in their thirties, 26.0% in their forties, 12.5% in their fifties, and 10.1% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample. This question was naturally for the ladies only…

I think I’ll give commenting on the survey a miss and just get straight into it.
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Sophistication FAIL

Here’s some fun from goo Ranking, looking at these awkward moments for both men and women.

Demographics

Between the 21st and 24th of July 2009 1,026 members of the goo Research monitor group completed a private online questionnaire. 48.2% of the sample were male, 8.0% in their teens, 14.6% in their twenties, 28.8% in their thirties, 26.0% in their forties, 12.5% in their fifties, and 10.1% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample.

The following video might give you a hint as to the meaning of the question below, and illustrates answer 3 perfectly!


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Saying cheese in Japan

This survey will perhaps go some way to solving one of the greatest mysteries to foreign visitors to these climes, namely do all Japanese do the peace sign when getting their photo taken. This is the subject that iShare addressed.

Demographics

Between the 28th of August and the 2nd of September 2009 521 members of the CLUB BBQ free email forwarding service completed a private internet-based questionnaire. 53.6% of the sample were male, 34.0% in their twenties, 31.9% in their thirties, and 34.2% in their forties.

It’s a bit late to write a comment, so let’s just go straight to the survey! Click on the photos to go to the original on flickr.
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Uncertainty and apathy in the new Japan

Regarding the outcome of the election, which do you feel more? graph of japanese statisticsUnless you’ve been living under a rock for the last month or two you surely must have heard about the Democratic Party of Japan winning the recent general election. During the run-up, I steered away from publishing polls regarding it as there are blogs out there with much better political coverage than me, and anyway since the election outcome was pretty much a foregone conclusion, I didn’t really find them that interesting.

However, now with the election out of the way, here’s a quick look by iShare at ,a href=”http://release.center.jp/2009/09/1801.html”>expectations for the new Japan. Note that iShare’s monitor demographic is I feel quite geeky, so it may be a bit fraught with danger to extrapolate these results to the general public.

Demographics

Between the 31st of August (the day after the election) to the 3rd of September 2009 523 members of the CLUB BBQ free email forwarding service completed a private online questionnaire. 56.4% of the sample were male, 32.1% in their twenties, 31.9% in their thirties, and 35.9% in their forties.

For me too uncertainties outweigh expectations. Being a non-car-owner with a full time homemaker wife I fall outside the two large demographics that are going to get benefits thrown at them, and although them promising to cut wasteful public spending is of course a good move (assuming they can achieve their goal, of course) so far all I have seen is measures that put even more people out of work in a time of record unemployment, without a concrete plan for job creation.
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Elegant Japanese Nail Art

Do you actively check out women's nails? graph of japanese statisticsHere’s a subject I’ve never touched before, a survey regarding nail elegance from DIMSDRIVE Research. I found this interesting gallery of nail art if you want to see what it’s all about.

Demographics

Between the 16th and 30th of April 2009 10,667 members of the DIMSDRIVE monitor group completed a private internet-based questionnaire. 51.6% of the sample were male, 1.0% in their teens, 12.6% in their twenties, 32.4% in their thirties, 30.9% in their forties, 16.2% in their fifties, and 6.9% aged sixty or older.

One thing I often notice in Japan are the interesting nails that some of the young ladies have, especially when their fingertips are even more tarted up than the deco-den underneath! That reminds me, there’s actually one touch-screen mobile phone (can’t remember which one!) that advertises itself as being manicured nails-friendly – I’ve heard a rumour that the iPhone isn’t terribly usable with long nails.

In the rankings of favourite colours, I’m a bit surprised that black didn’t figure.

Note that this survey looked only at fingernails, not toenails.
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Home computer location in Japan

In which room is your main computer located? graph of japanese statisticsA recent survey from Marsh Inc and reported on by japan.internet.com looked at people’s home computer environment. This is a topic I previously covered almost two years ago.

Demographics

Between the 10th and 14th of September 2009 300 members of the Marsh monitor group completed a private internet-based questionnaire. The sample was exactly 50:50 male and female, 1.0% were in their teens, 19.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, 20.0% in their fifties, and 20.0% aged sixty or older.

Q2 is a bit vague in the wording, as especially for a portable machine, the room in which it is placed, which implies when not in use, and the room in which it is used may differ. I know when I take my work note PC home it sits in the study/spare room when I’m not using it, but I bring it through to the kitchen table when I want to use it. However my main desktop sits permanently at a computer desk in the study.

Which reminds me, I really should organise the area around my computer desk to be a proper homeworking setup…
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Horse racing in Japan

Do you like horse racing? graph of japanese statisticsAlthough when I lived in Ayr I used to go to their racecourse, I’ve felt absolutely zero interesting in racecourses in Japan, the subject of a recent survey from iShare.

Demographics

Between the 21st and 26th of August 2009 545 members of the CLUB BBQ free email forwarding service completed a private online questionnaire. 52.3% of the sample were male, 34.1% in their twenties, 33.0% in their thirties, and 32.8% in their forties.

The horses is one of the few things that one in Japan can legally gamble on. Rather than lots of small betting shops like there is in the UK, instead there are massive gambling halls where everyone gathers to (presumably, as I’ve never been inside) watch satellite broadcasts of the races and bet.

Despite TV adverts portraying horse racing as hip and happening I see mostly middle-aged men shuffling in and out of the bookies and the racetracks.
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Majority find Japanese free papers useful

Do you find information in free papers useful? graph of japanese statisticsThere’s no shortage of free papers around town, even though it wasn’t until 2002 that the first one appeared in Japan. These free sheets were the focus of this recent survey from iBridge Research Plus, as reported by japan.internet.com.

Demographics

On the 14th of September 2009 300 members of the iBridge Research Plus monitor group completed a private internet-based questionnaire. 57.7% of the sample were female, 12.0% in their twenties, 30.3% in their thirties, 29.3% in their forties, 22.0% in their fifties, and 6.3% in their sixties.

I’m not sure exactly what that 2002 date for the launch of free papers means, as when I came to Japan in 1998 there was already three or four free weekly or monthly freesheets and magazines targetted at the foreign market; indeed I met my wife through a free paper advertisement.
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Nintendo DS, Sony PS2 and Wii most played games machines in Japan

Do you have a home games machine? graph of japanese statisticsA few months ago I published a survey into home consoles that was rightly criticised for not having information on home much machines were actually played. Hopefully this recent survey from goo Research and reported on by japan.internet.com into consumer games machines, their first in a regular series, will go some way to answering these complaints.

Demographics

Between the 27th and 31st of August 2009 1,045 members of the goo Research monitor group completed a private internet-based questionnaire. 52.8% of the sample were male, 16.6% in their teens, 18.5% in their twenties, 21.4% in their thirties, 16.4% in their forties, and 27.2% aged fifty or older.

I have a Nintendo DS at home, but it’s the wife’s and it’s gathering dust. I’d take it to play on the train, but it’s pink… Perhaps I can find a suitably macho jacket for it that can hide the real colour?

In addition to the questions below, people were asked what game they had bought most recently. Top by a mile was Dragon Quest 9 for the DS, with many of the earlier games in the series also featuring. The games were equally popular with both male and female purchasers. Second was Monster Hunter 3 from the Wii, then Wii Sports.
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