A recent survey from goo Research, conducted in conjunction with the primary school children-oriented site Kids goo, looked at primary school teachers’ work, and in particular their use of IT, information technology.
Demographics
The sample came from primary school teachers registered with the goo Research online monitor group, and 206 people responded to the survey. Further details, including basic information like when the survey was conducted, was not reported.
Although the sample is quite small, note that it was targeted at elementary school teachers, so the accuracy is perhaps better than a quick look at the numbers would suggest.
I don’t know how computers are used in schools, really, but I do worry that replacing concrete, tangible activities with computer-based ones (if that, indeed, is what is going on) is detrimental to children’s development.
Research results
Q1: What sources do you use for preparing lessons? (Sample size=206, multiple answer)
Books
91.7%
Internet
80.1%
Practical lessons
44.2%
Newspapers
31.6%
Television, video
18.9%
Other
3.9%
Q2: Do you feel a gap between your and your pupils’ computer skills? (Sample size=206)
Pupils are ahead by a wide margin
32.0%
Not much gap, but pupils are more skilled
24.3%
No gap
43.7%
Q3: Which of the following computer skills do you have? (Sample size=206, multiple answer)
Can use mail efficiently
86.9%
Can answer questions from students
77.7%
Can teach them about online morals
62.1%
Can respond to computer problems during lessons
61.2%
Other
1.9%
Q4: Have you ever had a pupil or parent, guardian discuss internet issues with you? (Sample size=206)
Yes
No
From pupils
26.7%
73.3%
From parents, guardians
15.0%
85.0%
Q5: Do you have worries about pupils’ internet use? (Sample size=206)
Yes
63.1%
No
17.0%
Can’t say
19.9%
Q6: What kinds of web sites might you want to use, let your pupils use? (Sample size=206, multiple answer)
Protects children’s safety
75.7%
Designed for children
73.8%
Information arranged by subject, school grade, etc
70.4%
Can trust the site operators
61.7%
Widely-known, famous
33.0%
Recommended by the Board of Education
22.3%
Other
1.9%
Q7: Have you ever taught a lesson that used iPads, other tablet computers? (Sample size=206)
Between the 17th and 21st of August 2012 500 people aged 20 or over who were responsible for their company’s in-house SEO completed an internet survey, although there is no information about how the sample was gathered.
There’s a lot of cowboys out their in the SEO world – I know, I get enough spam from them myself – but there are also some good companies, although I don’t know enough to recommend any. I’ve recently had reason to wander into the world of social media consultants, and there seemed to be quite a community of people who seemed to support each other’s work by Following, Liking and +1-ing each other’s clients while offering the single strategy of posting pithy homilies pasted on top of inoffensive images. Read the rest of this entry »
One aspect where Japan lags far behind many other countries is the availability of Wi-Fi, so to see what people were doing regarding internet access when away from home, goo Research conducted a survey into Wi-Fi, the highlights of which were reported on by japan.internet.com.
Demographics
Over the 18th and 19th of September 2012 1,088 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.6% of the sample were male, 16.4% in their teens, 18.1% in their twenties, 21.6% in their thirties, 15.8% in their forties, 15.4% in their fifties, and 12.7% aged sixty or older.
The guy above has found the Nintendo hotspot at the Tokyo Pokemon Center!
The number of access points in Japan is steadily increasing, but mostly branded for each of the mobile carriers, so one needs an account to access them, but fortunately the access is usually free with your mobile phone plan. SoftBank in particular are popping up everywhere, so they must be offering nice incentives for shops to install them, and docomo is slowly spreading through the rail network. Just last week the station next to the office got Wi-Fi, but sadly I cannot pick it up from my desk!
I was surprised to see tethering so low down on the list, however. In Q1SQ, “On the move” may include riding on public transport – some long-distance busses and bullet trains, for instance, offer such services. Read the rest of this entry »
According to a recent survey from Just Systems and reported on by japan.internet.com into social gaming, almost half the players had spent money on it, and 60% of them regretted their purchases!
Demographics
Between the 10th and 13th of August 2012 1,000 members of the Just Systems-affiliated FastAsk monitor group who played social games completed a private internet-based questionnaire. No further demographics were given.
My wife spends what is, I suppose, technically real money on social games. She is a member of a number of online survey sites, and rather than cashing out, she transfers saved points to social games, in particular Oshare Dorobo, (perhaps “The Elegant Thief”) a Dress-Up Barbie-type game where in order to complete some quests you need (or so she claims) to buy particular hairdos which are only available from a random vending machine that costs 300 yen per spin. It’s probably about 1,500 yen’s worth of points per month she gets through, and I wish she’d never told me about the month she won 5,000 yen’s worth of tokens… Read the rest of this entry »
With what seems like most television commercials in Japan featuring a search keyword, and a few more specifically pointing to a continuation of the advert story on their web site, goo Research decided to take a look at television commercials with web search prompts, with the results of the survey being reported on japan.internet.com.
Demographics
Between the 23th and 25th of July 2012 1,100 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.9% of the sample were male, 16.4% in their teens, 17.8% in their twenties, 21.5% in their thirties, 16.4% in their forties, 15.6% in their fifties, and 12.3% aged sixty or older.
What might have been a nice question to ask regarding these people who searched for a keyword but couldn’t find the page would have been what search engine they used, and if they used any sort of advertisement blocker.
I don’t think I’ve ever searched for a keyword from a television advertisement, so I’ll cheat by searching for the Japanese for “Continued on the web”, and present the first related video that I can embed in my post, so apologies in advance if the following is incredibly boring!
I occasionally search various variants of my name just to make sure my Google profile remains relatively clean, so I’m quite used to seeing it appear, but this survey from goo Research, reported on by japan.internet.com, into web search focused on how the Japanese search for themselves and people they know.
Demographics
Between the 3rd and 5th of July 2012 1,092 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.4% of the sample were male, 16.1% in their teens, 17.9% in their twenties, 21.2% in their thirties, 15.8% in their forties, 16.7% in their fifties, and 12.4% aged sixty or older.
Actually, recently I get annoyed when I search for my name as my Google+ posting history is crowding out the long tail just a bit too much these days.
I’ve searched for my wife, but there’s nothing in Japanese and just one wrong hit about a UK-based ballroom dancer with the same name. However, she has another name that can be searched to produce her graduation photos, although I’m not going to tell you what that is. Read the rest of this entry »
In a survey from iResearch reported on by japan.internet.com into SNS usage there was the rather depressing to me result that young folk today are watching the television with one eye and their mobiles with the other, and rather than just yelling at the goggle box they are spewing their thoughts for all to see on Twitter.
Demographics
Between the 12th and 14th of June 2012 300 male and female members of the iResearch online monitor group aged between 20 and 39 who were also SNS users completed a private internet-based questionnaire. No further demographic breakdown was provided.
You may have noticed that this survey is for a change not from goo Research – after a couple of years I have finally found where japan.internet.com hid all their other survey data, so I hope I can have a more varied selection for you in the future! Read the rest of this entry »
A recent kerfuffle in the Japanese web community involved 2 channel, the world’s largest bulletin board service, banning certain summary sites from not just copying thread highlights, but also editing the occasional comment to add affiliate links, so this survey from goo Research, reported on by japan.internet.com, looked at what people thought about it.
Demographics
Between the 13th and 15th of June 2012 1,092 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.9% of the sample were male, 16.3% in their teens, 18.2% in their twenties, 21.3% in their thirties, 15.8% in their forties, 16.0% in their fifties, and 12.3% aged sixty or older.
The results of this survey from goo Research into SNS (Social Networking Service) usage as reported by japan.internet.com produces a couple of headscratch-worthy results, the one in the title and that maintaining friendships is more important than deepening them.
Demographics
Between the 8th and 11th of May 2012 1,076 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.8% of the sample were male, 15.9% in their teens, 18.6% in their twenties, 21.6% in their thirties, 16.3% in their forties, 15.7% in their fifties, and 12.0% aged sixty or older.
On second thoughts, perhaps maintaining is more important than deepening or widening from a Japanese perspective? Class reunions, for instance, are a regular feature of many people’s lives here, for all of primary, secondary and tertiary education levels. Perhaps these events are viewed more as an obligation, thus Facebook and mixi provide an easy way to link together and fulfil one’s societal role?
For me, both obtaining and generating information is most important, but that’s more because I am an anti-social git… Read the rest of this entry »
goo Research recently conducted their fourth regular survey into advertisement viewing on mobile devices, and the figures reported by japan.internet.com were much less anti-ad than I expected.
Demographics
Between the 16th and 19th of April 2012 1,037 members of the goo Research mobile monitor group completed a mobile phone (including smartphone) based survey. 59.0% of the sample were female, 3.5% in their teens, 28.4% in their twenties, 32.7% in their thirties, 25.3% in their forties, and 10.2% aged fifty or older.
I only surf the mobile web occasionally, so I can’t say I’ve actually seen any mobile advertisements, in particular as I avoid ad-supported free apps! Read the rest of this entry »