With One Seg digital terrestrial television reception becoming a standard feature on most higher-end mobile phones, infoPLANT decided to look at One Seg viewing habits and intentions. Over one week in the middle of March they gathered 6,871 replies to a publicly available survey accessed through NTT DoCoMo’s iMode menuing system.
Demographics
Of the 6,871 respondents, 62.2% were female, 3.2% in their teens, 31.1% in their twenties, 43.5% in their thirties, 18.6% in their forties, and 3.5% aged fifty or older.
I’ve only ever watched a One Seg mobile through a glass case in a mobile phone shop, but the picture quality is quite remarkable. I’ve also noticed in the last month or so a few people watching television on the train to work, perhaps one person a week or so, usually catching up on the morning news it seems. The three main things putting me off One Seg are the handset prices, size, as the TV receiver makes it a bit chunkier, and battery concerns, as recharging the phone every night or so would get rather tiresome.
I was quite surprised by the results here, as infoPLANT tends to attract those with newer phones, yet less than 4% had actually watched One Seg on their own devices. Read the rest of this entry »
japan.internet.com reported on a recent survey conducted by goo Research into video sharing sites. 1,088 members of goo Research’s monitor group completed a private internet-based survey.
Demographics
Of the 1,088 users, 52.2% were male, 24.7% were in their twenties, 22.4% in their thirties, 21.7% in their forties, 20.9% in their fifties, and 10.3% in their sixties.
In just under a year since a similar survey was conducted (May 2006), the number of people who have visited a video sharing site has multiplied by a factor of over 2.4. However, the raw percentage of uploaders has decreased drastically, but looking at the raw numbers, there has really been little change.
Forgive me a little off-topicness, but since many other Japan bloggers like to entertain their viewers with video clips, this survey seems a good excuse for me to present a short film from YouTube (undoubtedly illegally shared!) of what I consider to be young Japanese women at their finest:
japan.internet.com reported on a recent survey conducted by Cross Marketing Inc into movie file sharing sites. Over two days at the end of March 300 members of their internet research monitor group completed a private survey.
Demographics
As usual for Cross Marketing, the group was split 50:50 male and female, and 20% in each of the age groups from teens to fifties. In addition, all the respondents lived in Tokyo and the surrounding area.
As well as the well-known YouTube, another sharing site mentioned was ニコニコ動画, nico-nico douga, Nico Video, a new-to-me movie sharing site, it seems. In addition, the article mentions a word-of-mouth campaign on behalf of Sound Portal that was conducted through the release of their promotional advertisement to YouTube. Read the rest of this entry »
Between the 23rd and 25th of March 1,079 members of goo Research’s online monitor group completed a private internet-based questionnaire. 51.7% were male, 24.2% in their twenties, 22.5% in their thirties, 22.1% in their forties, 20.8% in their fifties, and 10.5% in their sixties.
The demographics are worth bearing in mind when reading the results; one has the impression that women are more interested and more believing of horoscopes and the like, so perhaps this survey suggests a majority of women may read their fortune online regularly. I would love to see the full data.
I did look at this topic last year, so it may be useful to check that data out too. Sadly, in a way, I believe astrology is all bunk. Sadly, as I do get a noticable amount of traffic searching for “japanese astrology”, so if I had no scruples I could monetize this traffic quite easily!
One thing I find interesting is that with the fuss over television programs making stuff up, there seems to be little or no collateral damage on these frauds, including the chief witch, Kazuko Hosoki, who still gets prime-time coverage, although I suppose people do enjoy her as much for her sharp tongue as for her divination. Still, at least she doesn’t seem quite as irresponsible as Sylvia Browne.
japan.internet.com reported on a survey conducted by Cross Marketing Inc into the subject of characters, here meaning mainly celebrity or cartoon character items, of the sort you see dangling off every other phone, it seems.
Demographics
Over the 14th and 15 of March 300 internet users responded to their survey. The group was split 50:50 male and female, and 20.0% in their teens, 20.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, and 20.0% in their fifties.
I don’t think I’d go as far as downloading audio samples from cartoons or movies, but I must admit to liking some of the SAN-X stuff, especially Monokuro-boo, and would love to find some low-cost deco-mail clip art – the only site I found was 300 yen per month. For the time being, however, I make do with copying all the Lisa and Gaspard icons from my wife’s mobile! As I think I’ve mentioned before, Frente Spiral’s web site has a lot of nice free Pinky-Monkey wallpaper and icons for your mobile. Read the rest of this entry »
japan.internet.com recently publishd the results of a survey conducted by Cross Marketing Inc into the use of music playback features in mobile phones. Between the 7th and 8th of March they interviewed 300 mobile phone users from their online monitor group.
Demographics
From the 300 respondents, exactly half were of each sex, and exactly one fifth were in each age group from teens to the fifties.
Music playback is heavily promoted on phones, from DoCoMo’s Napster service and au’s LISMO to the forthcoming Apple iPhone, but how exactly are people using their features? For me, my phone is almost permanently in manner mode, and I actually haven’t downloaded any music whatsoever onto my new phone, nor used its SD Card playback feature. Read the rest of this entry »
To coincide with the first anniversary of the release of Nintendo’s DS Lite handheld console in Japan on March 2nd 2006, japan.internet.com published the results of a survey conducted by JR Tokai Express Research into portable gaming, although this report focuses on the DS Lite only.
Demographics
330 people from JR Tokai Express Research’s online monitor group completed the survey conducted over four days between the 7th and 10th of March.52.4% of the sample was male, 24.2% in their twenties, 45.5% in their thirties, 21.8% in their forties, 6.7% in their fifties, and 1.8% in their sixties.
I still haven’t bought my DS sadly. I suppose I could use the excuse that it’s always sold out whenever I go to the shops, but the truth be told I’m a little scared to buy just in case I get addicted and start ignoring this blog! Read the rest of this entry »
MyVoice published the results of a survey conducted over five days at the start of February into going to the movies.
Demographics
13,171 members of their monitor group successfully completed the survey; 54% were female, 2% in their teens, 20% in their twenties, 39% in their thirties, 26% in their forties, and 13% in their fifties.
Recently I’ve been to the cinema rather a lot; perhaps I’d be in the eleven to fifteen times? I think about twice a month sounds about right. As for the films I’d recommend, last weekend’s Perfume: The Story of a Murderer was a very enjoyable but rather dark murder-mystery; Pirates of the Carribean, if just for Johnny Depp’s frequent buggering (as it were); and Cars, because I love Pixar! I wanted to ask for my money back after The Da Vinci Code. Read the rest of this entry »
Over the first two days of February they interviewed 2,186 members of their internet monitor group (sign up here for iResearch and perhaps win a Wii, iPod, DS, etc) over the age of 18 by means of a private internet-based questionnaire. No demographic information is available, however. Read the rest of this entry »
japan.internet.com recently reported on a survey conducted towards the end of December by Cross Marketing Inc into the topic of online avatars. They interviewed 300 prescreened people from their monitor pool who were either very or a little familiar with, or had just heard of avatars. The sample was the usual for Cross Marketing equal split of males and females, and a fifth in each age category, from teens to those in their fifties.
Avatars are these wee icons or animated characters that represent one’s person in online spaces; I plan to set up a MyBlogLog community for my site so my visitors can see each other, or at least an idealised representation of themselves. I did plan to try out one or more of the services listed below in order to try to design a little electronic me, but they all seem to choke on Opera. At least that saves you from having to witness my hamfisted art skills… Read the rest of this entry »
With One Seg digital terrestrial television reception becoming a standard feature on most higher-end mobile phones, infoPLANT decided to look at One Seg viewing habits and intentions. Over one week in the middle of March they gathered 6,871 replies to a publicly available survey accessed through NTT DoCoMo’s iMode menuing system.
japan.internet.com reported on a recent survey conducted by Cross Marketing Inc into 
japan.internet.com recently published the results of a survey conducted by goo Research into 
japan.internet.com reported on a survey conducted by Cross Marketing Inc into the subject of 
japan.internet.com recently publishd the results of a survey conducted by Cross Marketing Inc into 
To coincide with the first anniversary of the release of Nintendo’s DS Lite handheld console in Japan on March 2nd 2006, japan.internet.com published the results of a survey conducted by JR Tokai Express Research into 
MyVoice published the results of a survey conducted over five days at the start of February into 
CNET Japan recently published the results of a survey conducted by a new-to-me research company, Media Interactive, regarding the 
japan.internet.com recently reported on a survey conducted towards the end of December by Cross Marketing Inc into the topic of 
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