Yesterday was Sunday, but I was all jet-lagged, so please forgive me this post of postponed silliness (only mildly silly in itself, but I find the vast majority of Japanese blogs make Twitter look like Shakespeare) from goo Ranking into standby topics used in blogs, for both men and women.
Demographics
Between the 21st and 25th of May 2009 1,082 members of the goo Research monitor group completed a private internet-based questionnaire. 51.4% of the sample were male, 7.3% were in their teens, 16.0% in their twenties, 28.1% in their thirties, 27.9% in their forties, 10.8% in their fifties, and 9.9% aged sixty or older. Note that the score in the results refers to the relative number of votes for each option, not a percentage of the total sample. In this case, obviously 100% of the Japanese online population does not blog!
It’s a bit of a short survey, but after posting a detailed look at blogging habits I did comment about politics not featuring in the list of subjects, but here politics makes an appearance.
Although recently I’ve translated a number of surveys that promised more than they delivered, this time I feel this one, the fourth survey by MyVoice into blogging has a number of interesting revelations.
Demographics
Over the first five days of May 2009 14,823 members of the MyVoice internet community successfully completed a private online questionnaire. 54% of the sample were female, 2% in their teens, 14% in their twenties, 35% in their thirties, 30% in their forties, and 19% aged fifty or older.
In Q4, it’s interesting that politics isn’t a selectable theme, but given that just 5% blogged about news in general, I wonder how small that would have been.
Regarding Q5, in Japan they are called blog parts, but in the West they are usually widgets or scriptlets. Looking through the above-linked web site I came across this entertaining one:
For Q6, I’ve been to a cake-related blogger event! I’ve also sadly had to turn down two invites to Danny Choo-organised and corporately-sponsored Tokyo CGM Night, although I did see his Dad’s shoe shop right beside the free cake venue, if that counts for anything.
For Q7, I’d have to immodestly answer “somewhere to use my knowledge, information to contribute to society”, although I do have a letting off steam blog hiding in the shadows… What is blogging to you? Read the rest of this entry »
By Ken Y-N ( May 19, 2009 at 22:37)
· Filed under Blogging, Polls
This recent survey from iBridge Research Plus and reported on by japan.internet.com into the web tool of the moment, micro-blogging, found that certainly for the sample used, there are very few Twitterers in Japan.
Demographics
On the 11th of May 2009 300 members of the iBridge monitor group completed a private internet-based questionnaire. 51.7% of the sample were male, 22.7% in their twenties, 26.3% in their thirties, 24.7% in their forties, 21.7% in their fifties, and 4.7% in their sixties.
Despite me having a Twitter account and far more followers than I would expect to have, I never use the thing and quite frankly find the fascination with it inexplicable. In addition, it destroys the link structure of the web as everything gets routed through abbreviated URLs, and given that a lot of people use third-party tools to access Twitter, I don’t get full tracking of my incoming traffic.
I can confidently predict that Twitter or other micro-blogs (blogging in less than 200 characters per entry, a sort of blog for SMS) will not take off in Japan until they support emoji. Read the rest of this entry »
As a professional blogger (perhaps) my requirements for a blogging service are very different from the average person, so I do find it a little hard to relate to this survey reported on by japan.internet.com and conducted by Marsh Inc into blogging.
Demographics
Between the 18th and 21st of November 2008 300 members of the Marsh monitor panel completed an internet-based questionnaire. The sample was split 50:50 by sex, and 20.0% were in their twenties, 20.0% in their thirties, 20.0% in their forties, 20.0% in their fifties, and 20.0% aged sixty or older.
In Q1 I think the amount of people reading commercial blogs is rather low, but I suspect it might be that because people are not seeing the URL as megacorp.com/blog, they assume that places are just hobby blogs, not commercial enterprises.
Most of the Japanese blogs, particularly the personal blogs, make Facebook look tasteful. Read the rest of this entry »
By Ken Y-N ( July 11, 2008 at 21:16)
· Filed under Blogging, Polls
I haven’t done such a straightforward topic for quite a while, so it’s nice to get back to basics with this short and to the point survey reported on by japan.internet.com and conducted by JR Tokai Express Research Inc into blogs.
Demographics
On the first of July 2008 330 members of the JR Tokai Express Research monitor group successfully completed an internet-based questionnaire. 52.7% of the sample were female, 3.3% in their teens, 13.9% in their twenties, 27.0% in their thirties, 30.0% in their forties, 12.1% in their fifties, 8.8% in their sixties, and 4.8% aged seventy or older.
There’s a couple of new-to-me sites in the list of hosts in Q2SQ. Lolipop Blog sounds downright suspicious but it seems quite innocent, a paid-for hosted blogging service. My Profile seems to be a mobile phone-targeted blogging service that will make your eyes bleed and your brain melt, and Laff Blog is from Yoshimoto Kogyo, the home of many of Japan’s comedians.
I’m not sure if writing diaries in mixi or other Social Networking Services was counted as blogging in Q2. Read the rest of this entry »
A bit like when we looked at RSS readers two weeks ago, today we see in this survey from Marsh and reported on by japan.internet.com that podcasting also seems to be falling by the wayside.
Demographics
Over the 14th and 15th of May 2008 300 members of the Marsh online monitor group completed a private internet-based questionnaire. The sample was split 50:50 male and female, and by age 20.0% in their teens, 20.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, 14.7% in their fifties, and 5.3% aged sixty or older.
Q1 gives a jaw-droppingly high score for iPod ownership!
I’ve always wanted to do a podcast, but I don’t really like listening to recordings of my voice. Read the rest of this entry »
That is commenting on blogs, of course, although the same is also true for what I think you were thinking of! This was one of the results published on japan.internet.com in a summary of a survey by Cross Marketing Inc into writing stuff on the internet.
Demographics
Over the 26th and 27th of December 2007 300 members of the Cross Marketing monitor pool successfully completed a private internet-based questionnaire. the sample was 50:50 male and female, and 20.0% in their teens, 20.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, and 20.0% in their fifties.
One of my resolutions for the year is to network more, and although currently I write on bulletin boards just about every day, my rate of commenting on blogs is about once every two or three days. I suppose I should really set myself numeric targets such as 30 comments a month and keep track of how I’m doing. Read the rest of this entry »
With all the hype and surveys recently about Second Life and Wikipedia, poor old blogging seems to have been forgotton about! I can only recall publishing a single translation on this topic this year, so it was nice to find a report on japan.internet.com of a recent survey by Cross Marketing Inc on running a blog.
Demographics
Between the 19th and 20th of September 2007 300 blogging members of Cross Marketing Inc’s online monitor panel completed a private internet-based questionnaire. The sample was exactly 50:50 male and female, 20.0% in their teens, 20.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, and 20.0% in their fifties.
I’m not sure how accurate the answers in Q3 are as some blogging software makes trackbacks (or pingbacks) automatic, but others require manual intervention, and sometimes a different target URL needs to be specified. I’ve personally only once or twice tried manual trackbacks to blogs that need them, and when I’ve tried they’ve actually failed! Read the rest of this entry »
Having heard a little about people accessing blogs and Social Networking Services (SNSs) from mobile phones, I obtained a lot of useful information from a recently-published report from infoPLANT on a survey they conducted into the use of blogs and SNSs from mobile phones and personal computers.
Demographics
Between the 15th and 22nd of May 2007 3,709 people self-selected themselves to complete a public survey offered through the NTT DoCoMo iMode menuing system. 61.9% of the sample was female.
This is one of those surveys that made me quite literally gasp! Although I know that the self-selecting nature of infoPLANT polls does bias towards heavy mobile phone users on unlimited plans, with the percentage of people on these kinds of plans increasing all the time, perhaps these figures suggest a general trend away from the computer and towards the mobile phone as the main portal for accessing the internet. Read the rest of this entry »
Although recently I’ve translated a number of surveys that promised more than they delivered, this time I feel this one, the fourth survey by MyVoice into 
This recent survey from iBridge Research Plus and reported on by japan.internet.com into the web tool of the moment, 
I haven’t done such a straightforward topic for quite a while, so it’s nice to get back to basics with this short and to the point survey reported on by japan.internet.com and conducted by JR Tokai Express Research Inc into 
A bit like when we looked at 
That is commenting on blogs, of course, although the same is also true for 
Having heard a little about people accessing blogs and Social Networking Services (SNSs) from mobile phones, I obtained a lot of useful information from a recently-published report from infoPLANT on a survey they conducted into the 
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