Just before the New Year Mobile Marketing Data Laboratory published a survey of the actual use of smartphone apps in 2013, with this report focusing on the questions regarding game app usage; other questions were regarding social network apps and what genres of apps people stopped using. I hope they later release that data also.
Between the 18th and 21st of December 2013 560 members of the MMD Labo monitor group completed a private internet-based questionnaire. All the sample were 20 years old or more, and all had smartphones.
I reckon my most-used genre is games, and Candy Crush Saga in particular. SNS, Google+ specifically, comes a close second, however.
All the game links below lead to the Android version, if there is one. Only two titles appear to be iPhone only.
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Q1: What genre of smartphone app did you use the most in 2013? (Sample size=560)
|Free voice calls, chat||30.5%|
|Photos, video camera||1.4%|
|Electronic book, magazine||1.3%|
|None in particular||11.3%|
Q2: Did you play any smartphone games in 2013? (Sample size=560)
Q2SQ2: What genre of smartphone game did you play the most in 2013? (Sample size=281)
|Virtual pet, virtual garden||7.1%|
|Coin (slot machine, etc)||0.4%|
Q2SQ2: Did you play any smartphone puzzle games in 2013? (Sample size=281)
Q2SQ3: Which smartphone puzzle game did you play the most in 2013? (Sample size=219)
Q2SQ4: Did you play any smartphone adventure games in 2013? (Sample size=281)
Q2SQ5: Which smartphone adventure game did you play the most in 2013? (Sample size=87)
Q2SQ6: Did you play any smartphone non-puzzle and adventure games in 2013? (Sample size=281)
Q2SQ7: Which smartphone non-puzzle and adventure game did you play the most in 2013? (Sample size=98)