Coping with English-speaking tourists

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About how much do you think you understand when foreign tourists engage you in English conversation? graph of japanese statisticsThe online English conversation lesson site hanaso recently released a survey into dealing with foreign tourists in English.

Demographics

Over the 29th and 30th of August 2013 437 people who had had the experience of being engaged in English conversation by a foreign visitor to Japan. The sample was of both sexes and between the ages of 20 and 59, but no further information was offered. Judging by other surveys on their site, I think that the sample was taken from site users.

Note that since (I presume) the sample comes from English language learners, I would guess that they are more proactive and positive in their English and tourist views, therefore it would be difficult to extrapolate to the general population. However, since I occasionally hear English conversation teachers complaining about the backward and insular views of their students, I feel the results here indicate that these opinions may be the result of confirmation bias rather than actually representative.

Research results

Q1: Do you have confidence in your own English ability? (Sample size=437)

  Male Female
Very much 5.0% 2.8%
To some extent 17.7% 14.7%
Not really 44.6% 38.3%
Not at all 32.7% 44.2%

Q2: At what sorts of places has a foreign tourist engaged you in English conversation? (Sample size=437, multiple answer)

On the street 53.8%
At a station, in a train 38.7%
At a sightseeing spot 21.5%
At a shop 11.9%
At an airport, port 10.3%
At a leisure facility 8.7%
In a restaurant, pub 8.2%
At a hotel 6.9%
In an office building 3.8%

Q3: About what kinds of topics has a foreign tourist engaged you in English conversation? (Sample size=437, multiple answer)

How to get to a destination 90.4%
Where they currently are 16.0%
How to read a sign 6.9%
How to order at a restaurant, pub 5.2%
About Japanese culture, customs 3.9%
About immigration procedures 3.2%
How to use Japanese 2.6%
About Japanese manners, etiquette 2.1%

Q4: When a foreign tourist unexpectedly engages you in English conversation, how well do you think you could utilise your English ability? (Sample size=437)

  Male Female
Completely (100%) 10.6% 5.6
Mostly (75%) 39.1% 36.2%
About half (50%) 27.6% 29.1%
Not very much (25%) 19.3% 23.5%
Not at all (0%) 3.4% 5.6%

Q5: About how much do you think you understand when foreign tourists engage you in English conversation? (Sample size=437)

Completely (100%) 11.7%
Mostly (75%) 40.7%
About half (50%) 28.8%
Not very much (25%) 14.4%
Not at all (0%) 4.4%

Q6: About how well do you think foreign tourists who engage you in English conversation understand your response? (Sample size=437)

Perfectly (100%) 11.4%
Mostly (75%) 54.1%
About half (50%) 23.8%
Not very much (25%) 9.4%
Not at all (0%) 1.2%

Q7: What do you think is important when talking to foreigners who cannot speak Japanese? (Sample size=437, multiple answer)

Feel that you can express your thoughts 53.8%
Facial expressions, gestures, etc 49.2%
Pronunciation 39.9%
Vocabulary 38.3%
Speaking tempo 23.7%
English grammar 16.4%
Don’t know 3.7%

Q8: One way for supporting a country’s economy is through tourism. Japan is also proactive in this area, but how good an idea do you think it is to increase the number of foreign tourists coming to Japan? (Sample size=437)

Excellent idea (to SQ) 33.6%
Good idea (to SQ) 58.8%
Not so good idea 6.2%
Bad idea 1.4%


Q8SQ: Why do you think it is a good idea to increase the number of foreign tourists coming to Japan? (Sample size=those answering excellent or good in Q8, multiple answer)

It will help revive the economy 67.6%
More countries can learn what is great about Japan 61.9%
It will engender feelings of internationalism amongst Japanese 38.1%
It will spur Japanese to learn foreign laguages 20.5%
No particular reason 7.8%

Q9: If a foreign tourist stopped you in the street, do you think you could correctly fill in the blanks in the following sentences? (Sample size=437)

  Yes Perhaps No
You can get ___ at the next station 34% 28% 38%
___ right at the next intersection 47% 28% 25%
You can get to Ginza earlier if you ___ a train instead of a taxi 28% 28% 44%
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