Large minority have never registered with auction sites


Do you use net auctions? graph of japanese reported on a new series of survey by goo Research, this one being the first regular survey of internet auctions.


Between the 26th and 29th of August 2013 1,074 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.7% of the sample were male, 13.8% in their teens, 15.5% in their twenties, 20.9% in their thirties, 17.5% in their forties, and 32.2% aged fifty or older.

I must apologise for things being slow here recently – I’ve been rather busy at work on a new and interesting project, so I haven’t really had much time or energy for blogging when I get home! I meant to post this last night, but I fell asleep at the keyboard…

Back on topic, I’ve never used an auction – I may have once in the distant past registered with eBay to try out something. However, I keep thinking about signing up to sell some stuff I have, in particular a McVities biscuit Licca-chan (Japanese Barbie) doll that I won in a competition, a limited edition that I’m sure collectors would love to get their hands on.

Research results

Q1: How do you use net auctions? (Sample size=1,074)

Use it to sell stuff 2.7%
Use it to buy stuff (to SQ) 19.5%
Use it both to buy and sell (to SQ) 10.9%
Used to sell stuff, but don’t use any more 1.6%
Used to buy stuff, but don’t use any more (to SQ) 8.8%
Used to both buy and sell stuff, but don’t use any more (to SQ) 3.5%
Not used, but have an account 4.1%
Used to sell stuff, but deleted my account 0.7%
Used to buy stuff, but deleted my account (to SQ) 2.7%
Used to both buy and sell stuff, but deleted my account (to SQ) 1.1%
Never registered 44.3%

The following question was for the 46.6% who had had the experience of buying from an online auction.

Q1SQ: Why do, did you buy stuff from internet auctions? (Sample size=500, multiple answer)

Can buy stuff cheaper than in shops 71.6%
Can get my hands on difficult to obtain items 39.6%
Can get my hands on odd stuff that isn’t sold in shops 35.6%
Enjoy bidding against other people 5.0%
It’s good to know who the previous owner was 2.6%
Can buy hand-crafted items 1.4%
Other 1.0%
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