This is a survey that I hope goo Research will make into a series, their look at tablet devices, as reported by japan.internet.com.
Between the 1st and 3rd of February 2013 1,087 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.8% of the sample were male, 16.2% in their teens, 18.3% in their twenties, 21.4% in their thirties, 16.3% in their forties, 15.5% in their fifties, and 12.3% aged sixty or older.
Note that the one-sixth in the title refers to the one-sixth of the population that are members of goo Research, so there might be a positive bias towards tablet owners, but on the other hand one can imagine reasons why there might also be a negative bias.
A tablet is something I’d like to buy for the house for the times when I cannot be bothered booting up my netbook just to check the headlines or the like. The seven-inch Google Nexus tablet seems like a good fit for what I need.
Q1: Do you have a tablet device? (Sample size=1,087)
Yes (to SQs) 16.6% No 83.4%
Q1SQ1: What was important when buying your tablet device? (Sample size=180, multiple answer)
Votes Percentage Price 113 62.8% Tablet design, colour selection 60 33.3% Operating system 60 33.3% Weight 47 26.1% Screen quality, resolution 40 22.2% Connection speed 35 19.4% Internal memory size 28 15.6% Other 13 7.2%
When asked what they bought their tablet for, the top three answers were 85.6% said for internet access, 47.8% for viewing video, and 30.0% for reading electronic books.
Q1SQ2: What kind of connections do you use for your tablet device? (Sample size=180, multiple answer)
Votes Percentage Wi-Fi 152 84.4% 3G 52 28.9% Other 6 3.3%
Q1SQ3: Which of these devices do you find the easiest to use? (Sample size=180)
Computer 41.1% Tablet 33.9% Smartphone 23.9% Only have a tablet 1.1%