Streaming favoured for consuming mobile video

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How often do you watch video on your mobile phone? graph of japanese statisticsjapan.internet.com recently reported on a survey by goo Research into mobile video use, the fifth time this regular survey has been conducted.

Demographics

Between the 3rd and 6th of September 2012 1,015 mobile phone-using or smartphone-using members of the goo Research online monitor group completed a private mobile internet-based questionnaire. 60.3% of the sample were female, 3.4% in their teens, 22.5% in their twenties, 36.3% in their thirties, 26.1% in their forties, and 11.7% aged fifty or older.

Being on a non-unlimited plan, I don’t watch any video on my mobile phone, and anyway I have a portable audio and video device on which I watch video. I’m currently making my way through The Goodies at a one episode per day pace, downloaded to my PC then converted to MPEG4 for consumption on the mobile device.

Research results

Q1: How often do you watch video on your mobile phone? (Sample size=1,015)

Often watch (to SQ) 14.7%
Sometime watch (to SQ) 41.7%
Just watched once or twice (to SQ) 26.1%
Never watched 15.2%
Phone doesn’t support video 2.3%


Q1SQ: What kinds of videos do you watch? (Sample size=837, multiple answer)

Mobile phone-oriented streaming service video 64.9%
Video I shot myself on the mobile phone 40.0%
Mobile phone-oriented download service video 33.8%
Video emailed from friends 16.0%
Video forwarded from my computer, etc 6.8%
Other 3.8%

For those who answered that they watched mobile phone-oriented streaming or downloaded video, the top source was overwhelmingly YouTube, with the local Nico-Nico Douga in a distant second.

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  1. August 22, 2013 @ 14:38

    […] stream contents as most of them have an internet subscription. The main streaming service used are mobile phone-oriented streaming services. The most famous and well established on is the 1seg, launched in 2006, that broadcasts for free […]