世論 What Japan Thinks

[part 1][part 2]

iShare recently took a look at the subject of recording television programs.

Demographics

Over the 17th and 18th of November 2011 832 members of the CLUB BBQ free email forwarding service completed a private internet-based questionnaire. 59.6% of the sample were male, 6.3% in their twenties, 20.7% in their thirties, 34.6% in their forties, 23.3% in their fifties, and 15.1% in their sixties.

I’ve not mastered the use of our recorder, as the wife takes charge of the device. The best I can do is record live programs; I’ve never actually got round to trying to set up any reservations!

Note that when television watching is mentioned, that includes both live television and time-shifted contents.

Research results

Q5: At home, how many television recording devices and televisions with a built-in recorder do you have? (Sample size=678)

	All	Male N=404	Female N=274
One	60.0%	55.2%	67.2%
Two (to SQ)	28.0%	30.2%	24.8%
Three (to SQ)	7.4%	8.4%	5.8%
Four (to SQ)	2.5%	3.0%	1.8%
Five or more (to SQ)	2.1%	3.2%	0.4%

Q5SQ: Are each of the recording devices used according to different needs? (Sample size=271)

	All	Male N=181	Female N=90
Yes	53.5%	54.1%	52.2%
No	46.5%	45.9%	47.8%

Q6: Can you record things yourself on the television recording devices, televisions with a built-in recorders at home? (Sample size=678)

	All	Male N=404	Female N=274
Yes (to SQs)	92.9%	94.8%	90.1%
No	7.1%	5.2%	9.9%

Q6SQ1: Have you mastered the use of all the recording devices at home? (Sample size=630)

	All	Male N=383	Female N=247
Yes	72.7%	73.6%	71.3%
No	27.3%	26.4%	28.7%

Q6SQ2: After viewing a recorded television program, what do you most often do? (Sample size=630)

	All	Male N=383	Female N=247
Delete it	70.2%	67.4%	74.5%
Save on hard disk	16.3%	17.8%	14.2%
Save on DVD, Blu-ray	11.7%	13.3%	9.3%
Other	1.7%	1.6%	2.0%

Q6SQ3: What dissatisfactions, worries do you have regarding television recorders, recorded programs, etc? (Sample size=630, multiple answer)

	All	Male N=383	Female N=247
Can only record a few programs at a time	25.6%	23.8%	28.3%
Cannot make time to watch recorded programs	23.8%	23.0%	25.1%
Capacity is limited so cannot record too many programs	23.7%	23.0%	24.7%
Forget to record, make mistakes setting the recorder	16.2%	15.7%	17.0%
Family, spouse takes priority so have to endure missing recordings	9.5%	8.4%	11.3%
Is an effort to set up recording schedules	9.5%	7.3%	13.0%
Difficult to understand the recording function	6.3%	7.0%	5.3%
Other	4.6%	5.7%	2.8%
Nothing in prticular	33.0%	35.5%	29.1%

Note that for the first answer it is not clear if this refers to simultaneous recording of multiple channels, or only having a limited number of slots in the recording scheduling function, or both.

Q7: What dissatisfactions, worries do you have regarding television programs, television viewing, etc? (Sample size=678, multiple answer)

	All	Male N=404	Female N=274
Want entertaining programs to be broadcast	34.4%	36.6%	31.0%
Want to watch programs I like at times I like	33.0%	32.7%	33.6%
Want to watch programs after people talk about then	29.9%	27.2%	33.9%
Fighting with spouse family over what to watch, record	9.9%	8.7%	11.7%
Other	2.8%	3.5%	1.8%
Nothing in particular	30.2%	31.7%	28.1%

Q8: Have you ever regretted missing a program that became a topic of conversation after it was broadcast? (Sample size=678)

	All	Male N=404	Female N=274
Yes	71.5%	68.6%	75.9%
No	28.5%	31.4%	24.1%

[part 1][part 2]