Mobile phone users prefer mobile email
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japan.internet.com recently reported on goo Research’s 26th regular survey into use of computers by mobile phone users, with the focus this time on email use.
Demographics
Between the 29th and 31st of March 2011 1,079 members of the computer-based (or perhaps they might have signed up via a smartphone browser?) goo Research monitor group who had also registered as mobile phone monitors completed a mobile phone-based questionnaire. 53.9% of the sample were female, 3.5% in their teens, 24.7% in their twenties, 35.8% in their thirties, 26.3% in their forties, and 9.7% aged fifty or older.
I try to avoid mobile phone email, mostly for the reasons of packet charges, and secondly because English is a pain in the neck to enter on a bog-standard ten-key phone with no predictive input. I can key Japanese much faster, and even my Japanese wife can beat me at English input!
Research results
Q1: Which is your main device for sending and receiving email, a computer or a mobile phone? (Sample size=1,079)
Computer (to SQ1) 34.6% Mobile phone (to SQ2) 43.3% Can’t say either way 20.7% Don’t have a computer 1.5% Q1SQ1: Why do you use a computer as your main email device? (Sample size=373, multiple answer)
Votes Percentage More used to writing email on computers 297 79.6% Easy to use 147 39.4% Don’t run up a data packet transmission bill 137 36.7% No good with mobile phones 22 5.9% Other 4.8% Q1SQ2: Why do you use a mobile phone as your main email device? (Sample size=467, multiple answer)
Votes Percentage Always to hand 420 89.7% Easy to use 330 70.5% The email address of people I often communicate with is recorded on mobile phone only 258 55.1% More used to writing email on mobile phone 57 12.2% No good with computers 7 1.5% Other 8 1.7%
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