Four in five ready for the digital switchover
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With only seven months to go from the date of this survey before the plug is pulled (perhaps) on analogue broadcasts, goo Research took their 17th regular look at terrestrial digital television. The survey results were published by japan.internet.com.
Demographics
Between the 13th and 16th of December 2010 1,097 members of the goo Research online monitor group completed a private internet-based questionnaire. 52.6% of the sample were male, 16.3% in their teens, 18.3% in their twenties, 21.6% in their thirties, 16.3% in their forties, 15.5% in their fifties, and 11.9% aged sixty or older.
I’m all ready now, having got my Panasonic VIERA TC-P42G25 42-Inch 1080p Plasma HDTV (Amazon affiliate link) installed two days before Christmas. The data channel is well done, and as we enter our postcode when setting up the local weather for the town appears by default. I’ll not be bothering with the AcTVila feature, however, and given this report on hacking tellies (it’s either a Panasonic or a Samsung they analysed) I’ll be keeping it offline for the foreseeable future.
Note that although analogue broadcast is supposed to finish on the 24th of July this year, I’ve heard the cable companies may be asked to continue to carry it, and today’s news said that television stations may also decide to keep broadcasting in analogue.
Research results
Q1: Do you know about the terrestrial analogue switch-off on the 24th of July 2011? (Sample size=1,097, multiple answer)
Yes 96.4% No 3.6% Q2: At home, which of the following kinds of broadcasts can you watch? (Sample size=1,097, multiple answer)
Terrestrial digital (to SQ) 82.7% Terrestrial analogue 78.1% BS digital satellite 44.9% One Seg 33.8% BS analogue satellite 23.4% Cable television 21.3% CS digital satellite 16.2% CS analogue satellite 5.1% IPTV 3.0% Other 0.3% Don’t have a television 0.8% Q2SQ: What kinds of terrestrial digital broadcast-receiving devices do you have? (Sample size=907, multiple answer)
Digital-ready television 94.9% Digital-ready recorder 39.8% Television, monitor-use digital tuner 7.4% Computer with built-in digital tuner 7.3% Computer-based digital tuner 4.5% Other 1.4%