世論 What Japan Thinks

From my point of view, honeymoons are all part of getting married, so I cannot understand why this survey from iShare into honeymoons found that just a third of unmarried Japanese thought a honeymoon was essential.

Demographics

Between the 20th and 25th of August 2010 450 members of the CLUB BBQ free email forwarding service completed a private internet-based questionnaire. 54.4% of the sample were male, 29.8% in their twenties, 33.8% in their thirties, and 36.4% in their forties.

On the other hand, given the lack of holidays, or at least the combination of both a reluctance to take and to grant holidays in Japan, I can understand some of the lack of enthusiasm for honeymoons. Although most of the married people I know did take honeymoons, a number of them took them a few weeks to a few months after the ceremony.

Research results

Q1: Are you currently married? (Sample size=450)

	All	Male N=245	Female N=205
Not married (to SQ1)	57.1%	57.6%	56.6%
Married (to SQ3)	42.9%	42.4%	43.4%

Q1SQ1: If you were to marry, and if you had the time and money, would you want to go on a honeymoon? (Sample size=257)

	All	Male N=141	Female N=116
Definitely (to SQ2)	32.3%	36.9%	26.7%
Perhaps (to SQ2)	51.0%	46.1%	56.9%
Perhaps not (to end of survey)	8.2%	8.5%	7.8%
Not at all (to end of survey)	8.6%	8.5%	8.6%

Q1SQ2: Why would you most want to go on a honeymoon? (Sample size=214)

	All	Male N=117	Female N=97
To make memories	49.1%	50.4%	47.4%
To enjoy the holiday itself	30.4%	23.9%	38.1%
To get to know my spouse better	10.7%	14.5%	6.2%
To underline the fact that we married	3.7%	4.3%	3.1%
To realise what it is to be married	3.3%	3.4%	3.1%
Just because	0.5%	0.0%	1.0%
Other	2.3%	3.4%	1.0%

The following questions were for married people only.

Q1SQ3: Did you go on a honeymoon? (Sample size=193)

	All	Male N=104	Female N=89
Yes (to SQ4 and SQ5)	70.5%	66.3%	75.3%
No (to SQ5)	29.5%	33.7%	24.7%

Q1SQ4: What was the main reason why you went on a honeymoon? (Sample size=136)

	All	Male N=69	Female N=67
To make memories	50.7%	60.9%	40.3%
To enjoy the holiday itself	28.7%	21.7%	35.8%
Just because	8.1%	7.2%	9.0%
To get to know my spouse better	5.1%	1.4%	9.0%
To realise what it is to be married	3.7%	2.9%	4.5%
To underline the fact that we married	2.9%	4.3%	1.5%
Other	0.7%	1.4%	0.0%

Q1SQ5: If they have the time and money, should future couples go on honeymoon? (Sample size=193)

	All	Male N=104	Female N=89
Definitely should	45.6%	44.2%	47.2%
If possible they should	34.7%	34.6%	34.8%
They should not	19.7%	21.2%	18.0%