世論 What Japan Thinks

A recent survey conducted by Marsh Inc and reported on by japan.internet.com into internet use also found a lot of old hands out there.

Demographics

Between the 24th and 26th of March 2010 300 members of the Marsh online monitor group completed a private internet-based questionnaire. 50.0% of the sample were female, 1.0% in their teens, 19.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, 20.0% in their fifties and 20.0% aged sixty or older.

I’m trying to think back as to why exactly I started using the internet – I used to be on Compuserve (wow! it’s still going!), but then when it shut down its walled garden to move to an internet-based system I just moved too. I suppose it was simply a mix of curiousity and necessity.

Research results

Q1: How long have you been using the internet from a computer? (Sample size=300)

Less than half a year	1.0%
Less than a year	0.7%
Less than three years	4.7%
Less than five years	14.0%
Less than 10 years	38.0%
10 years or more	39.7%
Don’t remember, don’t know	2.0%

Q2: For what purpose did you start using the internet? (Sample size=300, multiple answer)

	Votes	Percentage
Communicate with friends through email, IM, SNS, etc	125	41.7%
To gather information through news sites, bulletin boards, etc	106	35.3%
Work	77	25.7%
To buy stuff through auction, shopping	67	22.3%
To download music, films, etc	47	15.7%
To communicate with strangers through bulletin boards, chat, etc	38	12.7%
To play online games	30	10.0%
To create my own blog, web site	20	6.7%
Other	6	2.0%
No particular objective	39	13.0%

Q3: How important is the internet to you? (Sample size=300)

Be a problem if I didn’t have it	62.0%
Be some degree of a problem if I didn’t have it	26.7%
Be a little problem if I didn’t have it	9.7%
Not really be a problem if I didn’t have it	1.0%
Not be a problem at all if I didn’t have it	0.3%
Would actually prefer to be without it	0.3%