世論 What Japan Thinks

It feels like ages since I’ve had the opportunity to flog you tat feature high quality wares from Strapya, so I make no apologies for littering this post with affiliate links, but please follow them anyway as Strapya do sell some strange stuff… Anyway, the survey in question was from Point On Research and reported on by japan.internet.com and looked at the matter of mobile phone accessories, looking at straps in particular.

Demographics

On the 5th of January 2010 800 mobile phone users completed a mobile phone internet-based questionnaire. The sample was exactly 50:50 male and female, 25.0% in their teens, 25.0% in their twenties, 25.0% in their thirties, and 25.0% in their forties.

I’ve not recently changed any straps on my mobile, but mostly due to neither my wife nor I upgrading phones.

I don’t know why I keep promoting Strapya as I make almost zero money out of it, just a few dollars a month or so…

Research results

Q1: Do you have any straps attached to your mobile phone? (Sample size=800)

Yes (to SQs)	58.2%
No	41.8%

Q1SQ1: How many straps do you currently have attached to your mobile phone? (Sample size=464)

One	50.4%
Two	22.8%
Three	15.5%
Four	4.5%
Five	3.9%
Six or more	2.8%

Combining the two we get this:

Q1+Q1SQ1: How many straps do you currently have attached to your mobile phone? (Sample size=800)

None	41.8%
One	29.2%
Two	13.2%
Three	9.0%
Four	2.6%
Five	2.2%
Six or more	2.2%

Q1SQ2: What kinds of straps do you currently have attached to your mobile phone? (Sample size=464, multiple answer)

	Votes	Percentage
Bought strap	348	75.0%
Free gift	116	25.0%
Prevent droppage type	40	8.6%
Hand-made (by self or others)	36	7.8%
Came with phone	19	4.1%
Other	26	5.6%

Q1SQ3: What genres of straps do you currently have attached to your mobile phone? (Sample size=464, multiple answer)

	Votes	Percentage
Animation, etc character	213	45.9%
Ordinary strap	192	41.4%
Shrine guardian token (Omamori), lucky charm strap	98	21.1%
Screen cleaner feature strap	73	15.7%
With name, logo	42	9.1%
Neck strap	29	6.2%
Brand name strap	28	6.0%
Clip strap	27	5.8%
Toy strap	21	4.5%
USB memory, recharger feature strap	9	1.9%
Noise, light emitting feature strap	7	1.5%
Other	36	7.8%

Q1SQ4: Do you have protective film, etc stuck on your mobile phone’s screen? (Sample size=464)

Yes, protective seal	22.1%
Yes, the film that was attached when I bought the phone	11.0%
Yes, privacy guard seal	8.5%
Yes, other type	0.9%
No, nothing at all	57.5%