Neon Genesis Evangelion liked by many Japanese

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Do you like Neon Genesis Evangelion? graph of japanese statisticsA popular anime, so I believe, is the subject of a recent survey from iShare on Neon Genesis Evangelion.

Demographics

Betwen the 29th of June and 2nd of July 2009 544 members of the CLUB BBQ free email forwarding service completed a private internet-based questionnaire. 53.3% of the sample were male, 37.3% were in their twenties, 28.7% in their thirties, and 34.0% in their forties.

I find it interesting in Q1 and Q2 that women seem just as interested as men in Evangelion and associated items, although I feel that the female members in CLUB BBQ surveys are often quite geeky. In Q3, the new movie, Rebuild of Evangelion, was released to cinemas on the 27th June 2009, apparently.

I must admit to being perhaps in a rather small minority of English-speaking foreigners in Japan, those who just don’t really like anime for anime’s sake. My consumption in Japan is limited to Chibi Maruko-chan and the occasional Ghibli movie, but apart from that I don’t have any urge to watch it. I did once try to sit through Akira (or was it Ghost in the Shell?) but only got about 20 minutes in.

Research results

Q1: Which of the following Neon Genesis Evangelion-related activities have you done? (Sample size=544, multiple answer)

 AllMale
N=290
Female
N=254
Watched the television series36.6%37.2%35.8%
Rented, borrowed a DVD, video, Laser Disk17.8%20.3%15.0%
Watched a movie at a cinema15.4%15.9%15.0%
Bought a DVD, video, Laser Disk4.8%4.5%5.1%
Bought associated goods (figurines, etc)8.3%9.3%7.1%
Played a pachinko machine5.3%6.2%4.3%
Other0.7%0.7%0.8%
None of the above55.1%53.4%57.1%

Q2: Do you like Neon Genesis Evangelion? (Sample size=544)

 AllMale
N=290
Female
N=254
Like it33.5%34.5%32.3%
Don’t like it31.3%30.7%31.9%
Don’t know it35.3%34.8%35.8%

Q3: Do you want to watch the new movie Rebuild of Evangelion at a cinema? (Sample size=544)

 AllMale
N=290
Female
N=254
Already seen it2.2%3.1%1.2%
Want to watch it22.8%24.1%21.3%
Don’t want to watch it75.0%72.8%77.6%

Q4: Would you want to watch Rebuild of Evangelion on DVD? (Sample size=544)

 AllMale
N=290
Female
N=254
Yes, want to buy it5.1%6.6%3.5%
Yes, want to rent it24.6%26.2%22.8%
Don’t want to watch it70.2%67.2%73.6%
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1 Comment »

  1. Richard said,
    December 22, 2011 @ 04:36

    “I must admit to being perhaps in a rather small minority of English-speaking foreigners in Japan, those who just don’t really like anime for anime’s sake. My consumption in Japan is limited to Chibi Maruko-chan and the occasional Ghibli movie, but apart from that I don’t have any urge to watch it. I did once try to sit through Akira (or was it Ghost in the Shell?) but only got about 20 minutes in.”

    Wow, you really must have bad taste. I sincerely don’t wish to be in your shoes.

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