Majority active internet auction users in Japan
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Well, given the sample internet population that replied to this questionnaire that headline is true, as revealed by a recent survey from goo Research and reported on by japan.internet.com into internet auctions.
Demographics
Between the 5th and 7th of January 2009 1,027 members of the goo Research monitor panel completed a private internet-based questionnaire. 53.0% of the sample were male, 16.4% in their teens, 18.1% in their twenties, 21.6% in their thirties, 16.2% in their forties, 15.7% in their fifties, and 12.1% aged sixty or older.
I’ve never participated in an internet auction, as the worry about getting ripped-off outweighs any financial benefit that I feel I would gain from using it.
If you want to take part in a Japanese auction but live overseas, one easy way is through a Japan-based representative, with Rinku being one well-known example.
Research results
Q1: Have you ever participated in an internet auction? (Sample size=1,027)
Yes, and still do 54.3% Yes, but not now 11.5% No, never 33.2% Don’t remember 1.0% From the sample, 293 people, or 28.5%, had sold items, and 653 people, or 61.8%, had won items at auction. The following questions were put to each group.
Q2: What sorts of items have you sold? (Sample size=293, multiple answer)
Votes Percentage Books, CDs, DVDs, etc 162 55.3% PC, peripherals 109 37.2% Concert, travel tickets 98 33.4% Collectable toys, figurines 86 29.4% Jackets, coats, shirts, other clothes 84 28.7% Bags, shoes, belts, other leather goods 73 24.9% Accessories 56 19.1% Baby clothes, pregnancy clothes, children’s toys, etc 41 14.0% Celebrity items 38 13.0% Fridges, televisions, other home electricals 34 11.6% Furniture, interior 31 10.6% Cars, bicycles, motobicycles, other vehicles 17 5.8% Food, sweets 16 5.5% Pianos, guitars, other instruments 14 4.8% Other 40 13.7% Q3: What sorts of items have you won? (Sample size=653, multiple answer)
Votes Percentage Books, CDs, DVDs, etc 303 46.4% PC, peripherals 235 36.0% Collectable toys, figurines 169 25.9% Jackets, coats, shirts, other clothes 168 25.7% Bags, shoes, belts, other leather goods 141 21.6% Accessories 134 20.5% Concert, travel tickets 132 20.2% Fridges, televisions, other home electricals 117 17.9% Food, sweets 109 16.7% Furniture, interior 95 14.5% Baby clothes, pregnancy clothes, children’s toys, etc 59 9.0% Cars, bicycles, motobicycles, other vehicles 49 7.5% Celebrity items 41 6.3% Pianos, guitars, other instruments 24 3.7% Other 88 13.5% Finally, the 676 people were asked if they had ever taken part in an overseas auction, including auctions conducted in Japanese, and just 17 people, or 2.5%, said they had.