Wristwatchs in Japan
This is a very straightforward look at a quite straitforward subject, wristwatches. This survey was reported on japan.internet.com and conducted by goo Research.
Demographics
Between the 6th and 11th of August 2008 1,055 members of the goo Research monitor group completed a private internet-based questionnaire. 52.2% of the sample were male, 14.5% in their teens, 19.7% in their twenties, 21.7% in their thirties, 16.3% in their forties, and 27.8% aged fifty or older.
I just got my watch battery replaced (1,000 yen from Yodobashi Camera, in case you’re wondering, but for some reason I had over 3,000 repair points on my card, so I got it for free) on my analogue-dialled stopwatch-adorned watch that I only wear at weekends, on the outside of my left wrist.
Research results
From the sample, 689 people, or 65.3%, had a wristwatch. They were asked the following questions.
Q1: What kind of display does your watch have? (Sample size=689)
Digital display 13.9% Analogue display 70.2% Both 15.8% Presumably for this and later questions people answered for the watch they used the most.
Q2: What functions does your wristwatch have? (Sample size=689, multiple answer)
Votes Percentage Stopwatch 244 35.4% Alarm 216 31.3% Calendar, schedule 140 20.3% Barometer 36 5.2% Calculator 8 1.2% GPS 4 0.6% Camera 2 0.3% Music player 0 0.0% 0 0.0% Other 29 4.2% None of the above 383 55.6% Q3: Which wrist do you wear your watch on? (Sample size=689)
Left wrist (to SQ) 90.4% Right wrist (to SQ) 9.1% Neither 0.4% Q3SQ: Do you wear it with the face on the inside or outside of your wrist? (Sample size=686)
Inside 18.1% Outside 81.9%
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BlogD said,
August 18, 2008 @ 23:28
65% had wristwatches? I betcha that most of those were from the 30-years-old-and-higher groups. Almost none of my students wear wristwatches–they think of them as redundant as their cell phones tell the time.
PeterD said,
August 19, 2008 @ 00:56
That does seem like a high percentage wearing watches. Maybe they are like me, and they own a watch but don’t normally wear it.
RMilner said,
August 19, 2008 @ 19:16
Students can’t afford a wristwatch because they spend so much on mobile phone bills.
Watches are a form of jewellery. As people grow up they will probably buy a watch even if they don’t have one now.