What Japan thinks of dinosaurs

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Are you interested in dinosaurs? graph of japanese statisticsYou can’t say that I don’t present obscure corners of Japanese opinion (and I’ve got an even more obscure corner for next week!) with this look by MyVoice at dinosaurs.

Demographics

Over the first five days of July 2008 13,867 members of the MyVoice internet community completed a private online questionnaire. 54% of the sample were female, 1% in their teens, 16% in their twenties, 38% in their thirties, 29% in their forties, and 16% in their fifties.

When I was a kid I used to have a poster of a T Rex fighting with a triceratops hung on my bedroom wall. When I stayed in Edinburgh there was a shop called Mr Wood’s Fossils that I always wanted to stop at and buy something, but I could never justify the cost!

Favourite dinosaur?

View Results

Research results

Q1: Are you interested in dinosaurs? (Sample size=13,867)

Interested 10.9%
Somewhat interested 24.5%
Can’t say either way 16.8%
Somewhat uninterested 23.0%
Uninterested 24.8%

Q2: What images do you have regarding dinosaurs? (Sample size=13,867, multiple answer)

Big 82.0%
Strong 48.1%
Carnivores 41.7%
Violent 40.5%
Heavy 38.4%
Tough skin 35.8%
Herbivores 33.2%
Lots of kinds 27.2%
Scary 27.0%
Live on land 15.9%
Fly in sky 13.0%
Have horns 13.0%
Slow-moving 12.5%
Fast-moving 12.4%
Have wings 11.8%
Live in groups 11.3%
Live near water 10.9%
Cold-blooded 10.2%
Live solitary 9.9%
Cool 9.3%
Live in water 7.8%
Dumb 7.8%
Long-lived 6.5%
Smart 6.2%
Yucky 5.9%
Relaxed life 4.6%
Warm-blooded 3.4%
Colourful 1.9%
Gentle 1.9%
Cute 1.6%
Dirty 1.6%
Beautiful 0.4%
Other 1.7%
No particular image 6.8%
No answer 0.1%

Q3: Which of the following dinosaur-related activities have you performed? (Sample size=13,867, multiple answer)

Seen television program on dinosaurs 23.3%
Been to dinosaur museum, event 20.2%
Seen a movie with dinosaurs 15.8%
Looked in books, on internet for dinosaur information 9.1%
Talked about dinosaurs with family, friends 7.0%
Been to a dinosaur-themed leisure facility 5.4%
Bought a book on dinosaurs 4.0%
Bought small dinosaur model 3.5%
Played a dinosaur-themed game 1.7%
Bought a DVD, video on dinosaurs 1.5%
Bought large dinosaur model 1.3%
Bought a dinosaur fossil 1.0%
Gone digging for dinosaur fossils 0.5%
Other 1.7%
None of the above 55.5%
No answer 0.4%

Q4: Which of the following dinosaur-related activities would you like to perform? (Sample size=13,867, multiple answer)

Want to go to a dinosaur museum, event 23.5%
Want to watch a dinosaur program on television 18.2%
Want to watch a dinosaur-themed movie 9.3%
Want to go to a dinosaur-themed leisure facility 7.5%
Want to go digging for dinosaur fossils 6.5%
Want to look up dinosaur information in books, on internet 6.4%
Want to talk about dinosaurs with family, friends 4.4%
Want to buy a book on dinosaurs 3.9%
Want to buy a DVD, video on dinosaurs 2.7%
Want to play a dinosaur-themed game 2.7%
Want to buy a small dinosaur model 2.4%
Want to buy a dinosaur fossil 2.1%
Want to buy a large dinosaur model 1.3%
Want to buy other dinosaur-themed goods 1.3%
Other 1.4%
None of the above 57.7%
No answer 0.5%

Q5: Which dinosaurs do you like? (Sample size=13,867, multiple answer)

Tyrannosaurus Rex 31.1%
Triceratops 25.7%
Stegosaurus 22.3%
Pteranodon 13.6%
Iguanodon 9.4%
Brachiosaurus 8.6%
Archaeopteryx 7.8%
Apatosaurus (Brontosaurus) 6.3%
Allosaurus 5.1%
Futabasaurus 3.8%
Supersaurus 2.7%
Plesiosaurus 2.6%
Spinosaurus 2.5%
Ankylosaurus 2.4%
Deinonychus 2.3%
Velociraptor 2.5%
Giganotosaurus 1.8%
Diplodocus 1.7%
Pachycephalosaurus 1.5%
Archelon 1.5%
Nipponosaurus 1.2%
Albertosaurus 1.2%
Seismosaurus 1.2%
Deinosuchus 1.1%
Ichthyosaurus 1.0%
Mosasaurus 0.9%
Elasmosaurus 0.8%
Tarbosaurus 0.8%
Ornithomimus 0.8%
Rhamphorhynchus 0.7%
Microraptor 0.7%
Torosaurus 0.7%
Argentinosaurus 0.5%
Therizinosaurus 0.4%
Ornithocheirus 0.4%
Polacanthus 0.3%
Liopleurodon 0.3%
Mei long 0.3%
Other 1.3%
Don’t like any 53.0%
No answer 0.4%

Q6: If you were reborn as a dinosaur, what kind would you like to be? (Sample size=13,867)

Flying dinosaur 18.1%
Big two-legged carnivore with sharp pointy teeth 12.6%
Big long-tailed and long-necked herbivore 3.7%
Small, smart, two-legged carnivore 2.6%
Feathered bird ancestor 2.6%
Horny herbivore 1.4%
Herbivore with spikes down the backbone 1.2%
Dolphin-like carnivore 0.7%
Two-legged herbivore 0.7%
Fully-armoured herbivore 0.6%
Two-legged long-necked ostrich-like herbivore 0.6%
Sea turtle ancestor 0.4%
Two-legged carnivore with a crocodile-like face 0.4%
Flippered meat-eater with long neck 0.4%
Flippered lizard-like meat-eater 0.1%
Crocodile ancestor 0.1%
Other 0.4%
Don’t want to be a dinosaur 53.0%
No answer 0.3%
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  1. April 5, 2011 @ 15:30

    [...] Remember when you were a kid and you marveled at the ancient beasts that we know as Dinosaurs? How many of you imagined owning a pet dinosaur like a T-Rex or a triceratops. Personally, as a child I had fantasized about such things often. Despite this, even I find this information to be quite bizarre. A new survey translated at What Japan Thinks reveals that 18.1% of Japanese want to be reborn as a flying dinosaur, and 12.6% would like to be reborn as a big two-legged carnivore with sharp pointy teeth. Check out the article for more Japan/dinosaur info! [...]