世論 What Japan Thinks

With summer coming up, let’s take a rather timely look with goo Ranking at Japan’s favourite Haagen Dazs flavours. Over the 19th and 20th of April 2007 an unspecified number of people chose their favourite ice cream flavour from the Haagen Dazs range. 100 points was awarded to the top choice, and others given a score based on the percentage of votes of the number one that they obtained.

My personal favourite is Cookies and Cream, although it is only a once-in-a-blue-moon treat for me. I also love black sesame ice cream, but I can’t say I’ve ever knowingly eaten Haagen Dazs’s version.

If you’d like to learn more about Japanese ice cream habits, I have previously translated a more detailed look at the ice cream market in Japan.

Ranking results

Q: What is your most favourite Haagen Dazs flavour?

Rank	Flavour	Score
1	Vanilla	100
2	Cookies and Cream	87.6
3	Strawberry	60.8
4	Green Tea	50.6
5	Rum Raisin (seasonal)	48.3
6	Macadamia Nuts	40.5
7	Cheese cake (seasonal)	35.3
8	Rich Milk	34.6
9	Espresso	28.2
10	Azuki beans	25.3
11	Mango (seasonal)	24.1
12	Custard pudding (seasonal)	22.4
13	Blueberry (seasonal)	21.6
14	Hazelnuts (seasonal)	21.6
15	Chocolat Classic	21.0
16	Banana Caramel Tart (seasonal)	16.4
17	Azuki Beans and Milk	16.0
18	Black Sesame (seasonal)	14.5
19	Pannacotta and Raspberry (seasonal)	14.5
20	Pear Compote (seasonal)	12.2