Almost all users satisifed with PASMO

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How convenient do you think the PASMO service is? graph of japanese opinionWith PASMO, a system allowing one electronic ticket to be used throughout almost all the public transport lines operated by many different companies, both rail and bus, throughout Tokyo and its environs, being recently introduced on Monday the 18th of March 2007, japan.internet.com reported on a survey conducted by Cross Marketing Inc on the Friday and Saturday of the same week as it was launched (ie the 22nd and 23rd of March) into the PASMO service.

Demographics

300 internet users resident in the Tokyo area completed the survey. The group was split 50:50 male and female for each age group, with 20.0% in their teens, 20.0% in their twenties, 20.0% in their thirties, 20.0% in their forties, and 20.0% in their fifties. It is not stated how many were regular train users.

I’m resident in the Kansai area, and although there is a degree of sharing between the ex-public JR lines and the private operators, the main thing missing, which PASMO provides to the capital dwellers, is the ability to carry just one card with all my season tickets gathered together on it. At the moment I have three different ones, and only one is IC-based, as one of the lines I travel on is just introducing its IC commuting ticket, and another has instead of a season ticket a capped pay-as-you-go (actually pay-after-you-go) scheme that offers discounts on frequently-used routes that add up to never being charged more than a standard magnetic-type pass holder. In addition, carrying three active IC chips, plus my work IC chipped ID card, would mean I’d no doubt confuse the ticket gates no end if I accidentally let the wrong card be read.

Research results

When asked if they had heard of the PASMO service, 91.3% said they had. These 274 people were then asked the following questions. Note that Suica is the existing JR season ticket and electronic money system, and mobile Suica refers to mobile phones enabled with the appropriate IC chip so they can function as rail tickets. PASMO card is the electronic money system, whereas PASMO season ticket is a season ticket plus electronic cash.

Q1: Have you used the PASMO service? (Sample size=274, multiple answer)

  Users Percentage
Suica PASMO service (to SQ1) 49 17.9%
PASMO card (to SQ1) 24 8.8%
PASMO season ticket (to SQ1) 14 5.1%
Mobile Suica PASMO service (to SQ1) 13 2.7%
Not used it (to SQ2) 196 71.5%

Q1SQ1: How convenient do you think the PASMO service is? (Sample size=78)

Very convenient 57.7%
Quite convenient 39.7%
Can’t say 1.3%
A little inconvenient 1.3%
Totally inconvenient 0.0%
Don’t know yet 0.0%

Q1SQ2: What sort of PASMO service do you plan to use? (Sample size=196)

  Votes Percentage
Suica PASMO service 29 14.8%
PASMO season ticket 23 11.7%
Ordinary PASMO card 12 6.1%
PASMO card with credit card functionality 10 5.1%
Mobile Suica PASMO service 6 3.1%
Other 0 0.0%
None 133 67.9%
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