Japan’s favourite Pocky
Continuing on from cheese, we now move to that most wonderful of Japanese sweeties, Pocky. Apparently the 11th of November is Pocky and Pretz (a savoury version of Pocky) Day, presumably as 11 11 looks like four Pocky sticks. I can guess that Pretz is so-called as it is perhaps reminiscent of a pretzel, but why Pocky?
As usual, no demographics, just the relative votes from a survey conducted towards the end of October. I like most of the Pocky advertisements, so I was rather pleased to find someone doing their own YouTube version of one of the current commercials.
Q: What is your favourite Pocky flavour?
Rank Flavour Score 1 Pocky Chocolate 100 2 Strawberry Bits Pocky 66.6 3 Strawberry Pocky 56.1 4 Men’s Pocky 28.2 5 Crushed Almonds Pocky 25.9 6 Bitter Mousse Pocky 24.8 7 Green Tea Mousse Pocky 23.8 8 Creamy Mousse Pocky 22.7 9 Creamy White Mousse Pocky 17.0 10 Giant Pocky 10.7 11 Black Sesame Pocky 9.6 12 Gokuboso (Extra-thin) Pocky 8.8 13 Crushed Cookie Crunch Pocky 8.8 14 Honey and Milk Pocky 7.7 15 Kinako (Soya bean flour) Pocky 6.8 16 Five Black Grain Pocky 5.7 17 Custard Fondue Mousse Pocky 5.7 18 Kyoho Grape and Mild Chocolate Decoration Pocky 4.6 19 Grape Pocky 2.7 20 Creamy Apple Custard Decoration Pocky 2.7
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JenPark said,
December 7, 2006 @ 22:30
seriously?
these are the results of the pocky poll?
is this a serious pocky poll?
Ken Y-N said,
December 7, 2006 @ 23:39
JenPark, yes, that is a real poll, and that’s what Japan consumers seem to have chosen as their favourite Pocky! Serious, probably not, but Pocky isn’t a serious sweet either.
Ask What Japan Thinks: Chocolate brands » 世論 What Japan Thinks said,
March 29, 2007 @ 23:06
[…] to be the number one brand name. Thinking about chocolate-based sweets, tops would have to be Pocky of course. For premuim brands, the local brand Royce, USA ones like See’s and Mary’s, […]